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Key Note @WISE Women in Social Enterprise Sarajevo April 25, 2014 Prepared by Tina Lee Odinsky-Zec Director Innovation & Entrepreneurship Center Zagreb School of Economics and Management Jordanovac 110 10000 Zagreb [email protected] www.zsem.hr www.investforthefuture.biz Women in Social Enterprise Conference Sarajevo April 26-27, 2014

Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

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Konferencija "Žene u socijalnom poduzetništvu: oblikovanje budućnosti ekonomije Zapadnog Balkana kroz održive socijalne inovacije", 26. i 27. april, Nahlina poslovna zajednica, Centar za edukaciju i istraživanje "Nahla", Sarajevo

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Page 1: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Key Note @WISEWomen in Social EnterpriseSarajevoApril 25, 2014

Prepared byTina Lee Odinsky-ZecDirectorInnovation & Entrepreneurship CenterZagreb School of Economics and ManagementJordanovac 11010000 Zagreb

[email protected]

Women in Social Enterprise Conference

SarajevoApril 26-27, 2014

Page 2: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Facts about Women in Social Enterprise

Research by Social Enterprise UK, Illustration Slow Social Blog

Page 3: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Social Enterprise Simplified to be Shared

Where?

What?

Page 4: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Why? Social Enterprise

Page 5: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

HOW?

Page 6: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Edison was awarded 1,368 separate and distinct patents during his lifetime

Genius is 1% Inspiration and 99% Perspiration

SWEAT EQUITY

Page 7: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Combinatorial creativity & the Myth of originality

Mark Twain

Helen Keller

1902

“99 parts of all things that proceed from the intellect are plagiarisms, pure and simple; and the lesson ought to make us modest. But nothing can do that.”

Page 8: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

5 Building Blocks

1. Creativity is about...New Combinations2. Creativity is about...New Frames of

Reference3. Creativity is about... Patient Transformation4. Creativity is about...Applied Passion5. Creativity is about...Habit Tweaking

Page 9: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about...New Combinations

Window Washer Super Hero

Page 10: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Super hero window washer

Pittsburgh, Pennsylvania

Children’s Hospital

Page 11: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about...New Frames of Reference

Wheelchair Disability

Page 12: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Wheel Chair AbilitiesThe Wheelchair allows mobility, freedom, expression, connection

and even Scuba diving according to Sue Austin, TEDXWomen

Page 13: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about... Patient Transformation

Urban Decay

Page 14: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about... Patient Transformation

Quality of Life Enhancement

Page 15: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about...Applied Passion

From New Mother’s Love to Reimagining Adoption

Page 16: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

Creativity is about...Habit Tweaking

Habit - an acquired pattern of behavior that often occurs automatically

Page 17: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

What’s Creative about Croatian Social Startups?

Page 18: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Creativity Building Blocks for Social Startups

What’s Creative about Croatian Social Startups?

Problem

Creativity

Solution

Habit Tweaking

Applied Passion

New Combinations

New References

PatientTransformation

Youth Boredum

Unemployment & Urbanization

Access to Medical Care

Access to Education

MarginalizedCitizens

Liking toward a Dream

Chef AbilitySkate ParkMore than a Chair

Homeless Farm

See In-Room Exhibition

Page 19: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

New CombinationsNew

Combination

s

Page 20: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

New References

Page 21: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

New References

Page 22: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Patient

Transfo

rmati

on

Page 23: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Patient

Transfo

rmati

on

Page 24: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Applied

Passion

Page 25: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Habit

Tweaking Nora’s father wrote a message thanking supporters and people who had so quickly donated money for Nora’s treatment, adding,

 

4 m Croatians1.6 m on Facebook

1 Child1 Week3.3 million kn570,000 $

Thank God we live in Croatia – a country with a “junk” credit rating – and sent a message around the world. Maybe we are small and poor, and perhaps we don’t have the same living standards as the West, but for our children, we will empty our pockets of every last penny, because we have a heart and soul bigger than Switzerland’s credit rating. 

Page 26: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Key Note @WISEWomen in Social EnterpriseSarajevoApril 25, 2014

Prepared byTina Lee Odinsky-ZecDirectorInnovation & Entrepreneurship CenterZagreb School of Economics and ManagementJordanovac 11010000 Zagreb

[email protected]

Women in Social Enterprise Conference

SarajevoApril 26-27, 2014

Page 27: Opening speech, Women In Social Entrepreneurship, Creativity - Tina Zec

Please Connect@

Tina Lee Odinsky-Zec

www.zsem.hr

www.investforthefuture.biz

www.ideaswithwheels.blogspot.com

[email protected]

[email protected]