"Networking ROCKS! It's Not Who You Know... It's Who Knows YOU" – Michelle Villalobos presentation to FIU, February 2011

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Copyright 2007- 2009 Michelle Villalobos, Mivista, Inc. www.MivistaInc.com (888) 531-3830

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social is the new businessWhat IS networking?

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http://www.MivistaInc.com



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In a room of over 100 people, only 5 had ever landed a job through an online job site like

Monster. Almost the entire room had at some point landed a job through a friend, colleague or other referral

source. I’m just sayin’...

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social is the new business

it’s not who you know... it’s who knows YOU

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networking is developing & maintaining

“Social Capital”

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Your network is your net worth_____

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• Meeting, building & maintaining a network• Building relationships of value• Being “known”• Referring business to others• “Givers Gain”• Time-consuming & purposeful• Being a resource to others• CARE

________

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social is the new businessWHY network?

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in-demand = high market value

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relevant = longevity

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• talk show host?

• home & entertaining expert?

• dog trainer?

• child-care expert?

• martyr?

• satanic rocker?

• dirty politician?

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* get a job easier* be worth more

* have a reputation* being “top of mind”

* create longevity* never say “if only...”

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What networking ISN’T

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• “Premature solicitation”• Selling• Gathering business cards• Giving out business cards• Sending SPAM• FAST

it’s not...

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The 7 Habits Of Highly Connected People_______

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1. Brand yourself,then LOOK the part

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Like it or not, we all have a personal brand. Purposeful or accidental, decided by you, or

decided by the people around you...

_________

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In networking, your brand is most readily conveyed by

what you wear (& how you

wear it). Make sure it’s aligned with your brand!

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By the way... that doesn’t

mean BORING. In fact, having some “flair” will make you

memorable AND approachable.

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Be careful not to send the

wrong message...

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Not sure about your “brand”?

Dig deep... really think about WHO

you ARE and WHAT you WANT

out of life.

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The Chief

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social is the new business2. Get SOCIAL

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☏✉

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get social

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social is the new businessFirst impressions

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1Eye contact is the most basic form of human interaction... even newborns do it

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“Mirror Neurons”

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To watch out for:

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• Arms/hands/fidgeting• “Resting face”• Smile-talking • Personal space / proximity• Leaning in• Other people around you

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what do you notice?

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what do you notice?

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First impressions

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• Clothes / Neatness • Attitude• Eye Contact• Expression• Body Language• “Props”• Greeting/handshake

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social is the new business3. Remember NAMES

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The S.A.S.S.Y.© Technique - Lara Loucks

★ Shake their hand.★ Ask their name.★ Say their name.★ Spell their name.★ You-statement.

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4. LISTEN to build rapport

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What’s In It For Me?

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• Be InterestED (not interestING)• Ask good questions• Focus on the conversation• Seek to understand the other person• Put AWAY your CELL PHONE• Keep an open mind• Make eye contact• Turn towards speaker, lean forward or

subtly mirror body language• Make your comments relevant to things

the other person said or implied• Probe for clarification• Restate what they’ve said• Recap what they’ve said• Interpret what they’ve said

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rubies sapphiresDIRECTORS PROMOTERS

emeraldsANALYZERS

pearlsNURTURERS

(“do

min

ant”

sty

le)

(“pa

ssiv

e” s

tyle

)

(“formal” style) (“informal” style)

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5. Create & PRACTICE your “Elevator Pitch(es)”

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• “Teaser” not “Pitch”

• Benefits (not features)

• Right brain (stories, humor, analogies)

• Leave them hanging -shorter elicits follow up

• 30-seconds or LESS (I like 15!)

• Make an offer that would appeal to your target audience

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Dr. Phil is mine, Who’s YOURS?

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social is the new business6. Input & Organize

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Under “Free Content”on my website

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7. Follow up... REGULARLY

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☏✉

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follow up

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☏✉

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follow up

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It helps to have something

(or lots of things) to give

away electronically

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Copyright Michelle Villalobos, Mivista Consulting, Inc. 2009. All Rights Reserved. To Reprint, Distribute or Repurpose, visit www.MivistaConsulting.com and click “Contact Us”. 71

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Copyright Michelle Villalobos, Mivista Consulting, Inc. 2009. All Rights Reserved. To Reprint, Distribute or Repurpose, visit www.MivistaConsulting.com and click “Contact Us”. 72

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http://www.MivistaConsulting.com


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Michelle Villalobos Check out the email i just got!! Ay yay yay... "Michelle:I think you are extremely feminist. That's not right. You have to be " Equal ". Men and Women are the same. But with women like you, we will only see broken families and divorced couples because of your absurd feminism, there is no men who are going to stand women like you.I am one of them.Sincerely;Luis Lopez."

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http://www.facebook.com/michelle.villalobos

http://www.facebook.com/michelle.villalobos


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Copyright Michelle Villalobos, Mivista Consulting, Inc. 2009. All Rights Reserved. To Reprint, Distribute or Repurpose, visit www.MivistaConsulting.com and click “Contact Us”.

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Rinse,repeat.

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social is the new businessNow get OUT there!

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Copyright Michelle Villalobos, Mivista Consulting, Inc. 2009. All Rights Reserved. To Reprint, Distribute or Repurpose, visit www.MivistaConsulting.com and click “Contact Us”.

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www.MichelleVillalobos.com

bring me your email and i’ll send you this slideshow...

and other good stuff.

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"Networking ROCKS! It's Not Who You Know... It's Who Knows YOU" – Michelle Villalobos presentation to FIU, February 2011