Michaels & Associates Services Guide

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Michaels & Associates Docntrain, Ltd. dba Michaels & Associates

11639 E. Wethersfield Road, Scottsdale, AZ 85259 USA

[email protected] www.michaelsandassoc.com

Phone: 480-614-8440 Toll-free: 877-614-8440 Fax: 480-614-2775

Copyright © 2011 Michaels & Associates Docntrain, Ltd. dba Michaels & Associates. All rights reserved.

mailto:[email protected]?subject=Message%20from%20the%20Distance%20Learning%20eBook

http://www.michaelsandassoc.com/

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GGUUIIDDEE TTOO MM IICCHHAAEELLSS && AASSSSOOCCIIAATTEESS SSEERRVVIICCEESS

This document is your guide to the services offered at Michaels & Associates. We hope

you find this to be a valuable resource in planning your next project by referring to the

characteristics, reasons for use and development time associated with each service

listed. In many instances, our clients prefer a blended approach to their training

programs. Often, this includes a mixture of classroom, online, mobile and paper-based

components.

Ready to get started? On the following pages, you will find a list of blended training

components that we custom-build for you. And our staff of consultants is ready to

provide collaborative, unbiased and objective advice to get you rolling. Set up an initial

consult to determine which services meet your company’s needs, resources and

budget. You’ll find yourself at ease with go-forward plans tailored to your project and

neatly tied to your business, giving you confidence to make your final purchasing

decision.

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Consultation and Analysis

Service Characteristics Application Development Estimate

Consultation Advise clients of organizational development issues to improve alignment with corporate goals

Advise clients in regard to using training and documentation to improve alignment with corporate objectives

Assist in coaching staff on instructional design and technical writing skills; perform instructional design reviews of client-produced materials

Assist in the selection process of learning management systems to meet business needs

Provide personalized assistance with attaining corporate goals

Uncover new perspectives and insights

Increase effectiveness and efficiency

Estimate: case by case basis

Analysis Needs, task, gap, and/or business process analysis

Expect a thorough findings report revealing discoveries and recommendations from the analysis process

Analyze and evaluate current job tasks and business processes

Determine areas for improved efficiency

Reduce company expenditures by eliminating wasteful practices

Estimate: 80 – 300 hours, depending on size of project and scope of analysis ($9,200 - $34,500)

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Classroom Instruction/Paper-based Materials Development


Classroom Instruction

Development Ensure adherence to an

instructional methodology the client prefers, usually ADDIE (Analyse, Design, Develop, Implement, Evaluate)

May include activities and labs to support learning

Includes development of participant and facilitator materials (workbooks, facilitator guide, slides, worksheets, etc.)

Well-suited for training content that is dynamic or changes rapidly

Provide personal attention and immediate feedback to students

Reinforce learning from class discussions and exercises

Estimate: 40 – 60 hours development per hour seat time,* depending on the complexity of subject and training materials ($4,600 - $6,900)

Does not include cost of materials print production

Take into account an estimate of the cost of travel, instructor expenses and salary

User Guide or Manual

(Reference, Technical,

Maintenance)

Single to multi-page document that guides users through the features and functionality of a product or software program

Includes template design and research, and assumes MSWord or some simple tool

Jump start and orient users to the features and functionality of the product or software

Assist users in parts of the program where they might get stuck

Assist in identifying issues with user interaction and/or functionality of the product or software

Estimate: 5 – 10 hours per page, depending upon complexity ($575 - $1,150)

Higher costs of development may be incurred if product or software development is less than 80% complete

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Classroom Instruction/Paper-based Materials Development


Policies and

Procedures Single to multi-page

document that delivers company policies and procedures


Quickly update and disseminate company procedures to meet changing needs and to adapt to new environments

Hold individuals and departments accountable to adherence of company policies and procedures

Facilitate and provide consistent business practices which lead to cost effectiveness and greater accuracy

Estimate: 5 – 10 hours per page, depending upon complexity ($575 - $1,150)

Job Aid and

Courseware

Reinforcement Aid

Single to multi-page document that supports employees’ job tasks

Single to multi-page document that supports classroom training or online training

Requires no time away from the job

May be delivered as wallet sized cards, mouse pads, binder-held matrices, etc.

Offer just-in-time learning: look up just the information needed, when it is needed

Reinforce learning and support courseware after training

Estimate: 5 – 10 hours per page, depending upon complexity or delivery medium (wallet cards, mouse pads, etc.) ($575 - $1,150)


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Online Training and Blended Learning Solutions Development


Level I

Online Training Presentation-style training that maintains

instructional focus and quality

Uses a “rapid development” tool such as Captivate, Camtasia, BrainShark, Lectora, etc.

Includes simple multiple-choice and true/false testing

Contains voice narration+

Course content is current, easy to understand, and available whenever learners have time

Students learn at the individual's pace

Broadcast or transfer critical information

Provide product introductions, changes in business processes or new hire certifications

Focus on business areas where content changes rapidly

Provide consistency because all learners experience the same training

Estimate: 180 – 250 hours development per hour learning time, depending on complexity of content, simulation/interactions, assessment and use of multimedia ($20,700 - $28,750)

Level II

Online Training

Courseware designed with engaging interactive exercises to practice skills (drag and drop, discovery, role-play scenarios and some simulation)

Exercises include rich feedback

Includes a final assessment to determine mastery of the materials that reports to a Learning Management System (LMS)


Well-suited for new job competencies, certifications and proficiencies

Able to track learner progress and activity


Improve learner retention with more complex interactions and learning strategies



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Level I

Software Simulation

Online Training

Courseware based on exercises utilizing software simulation to test for mastery

Uses a “rapid development” tool such as Captivate, Camtasia, BrainShark, Lectora, etc.


It is a great way to learn to use the software without touching live data


Jump start and orient users to the features and functionality of the product or software

Provide consistency because all learners experience the same results from the software



Level II

Software Simulation

Online Training

Courseware based on exercises utilizing software simulation to test for mastery

Students are immersed in a simulated environment that reflects the software or situation for which they are being trained

Other elements may include multiple job tracks and decision branching scenarios




Enable learners to use the software without touching live data

Ideally suited for technical products or software that is stable

Well-suited for soft-skills training


Allow users to experience features and functionality of the product or software

Provide consistency because all learners experience the same results from the training



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Self-study,

Paper-based Tutorial Single to multi-page

document that supports classroom training or online training


Well-suited for remote workers such as in field sales training

Effective when used in conjunction with live instruction or management involvement


Provide immediate training to learners prior to attending classroom or online training


Estimate: 30 – 50 hours development per hour seat time* ($3,450 - $5,750)


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Other Services


Workshop, Seminar Workshop/Seminar designed and delivered by a Michaels & Associates content expert

Ramp-up employees on specific training or work-related topics in a hurry

Estimate: Dependent upon length of workshop or seminar

Training

Delivery Instructor-led training designed and delivered by a Michaels & Associates facilitator

Provide professional, customized training to your workforce

Estimate: Full day (8 hours)

Marketing

Collateral Design and development of

marketing materials for training

Includes posters, brochures, trade show video, online animations, etc.

Promote training programs to intended audience for a classroom, online or conference setting

Estimate: case by case basis; depends upon the type of collateral needed

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Other Services


508 Compliant

Online Training

Courseware

Online training courseware that meets the 508 compliant standards

Includes course audio files, video files and Flash animations that have closed-captioning

Course content enabled to be read via screen readers

HTML tagging, d-links and compliant interactive exercises to practice skills




Well-suited for new job competencies, certifications and proficiencies

Able to track learner progress and activity


Provide access to training for audience that includes those learners with disabilities

Provide consistency because all learners experience the same results from the training

Meets government compliance


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Other Services


Mobile

Learning Design and development of

learning programs for use on mobile devices

Includes mobile apps, Keynote presentations, mobile websites, etc.

Well-suited for sales, product demos, games and collaboration exercises




Provide training to a mobile workforce or audience

Estimate: case by case basis; depends upon complexity and delivery device

Database

Reporting Development of database

structures and reporting websites

Could be stand-alone or communicate with a course, mobile device, website or LMS

Offer flexibility in tracking and reporting of learner data

Can be used in lieu of LMS

Estimate: 250 – 500 hours development, depending on complexity of data collected and stored, number of users, where database is hosted and program type communicating with the database ($28,750 - $57,500)

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Other Services


Certainty-based

Marking (CBM)

Development

Certainty-based Marking (CBM) assessments and corresponding reporting site

Learners are asked to reflect upon what they know and don't know about the course content

Administrators are able to create reports on learners’ scores and level of certainty

For admin and learners alike, CBM reporting data provides key (and otherwise overlooked) information that assists in gauging the learner’s needs, encouraging self-direction, monitoring progress and checking for understanding

Estimate: 150 – 300 hours development, depending on complexity of training program and reporting elements ($17,250 - $34,500)

Software

Applications

Development of custom, stand-alone software applications

Examples: a tool for sorting and searching of documents by pre-determined criteria, Java version tester, SCORM courseware compiler

Provide a software application that meets your specifications and fulfills a need for your audience

Estimate: case by case basis; depends upon complexity

Web Applications Development of a custom online application

Content of the application is cloud-based

Examples: custom login site, a content manager backend to a corresponding website

Provide a web-based application that meets your specifications and fulfills a need for your audience


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Other Services


Web

Development Design and development of

content for online delivery

Includes websites, ecommerce solutions, content management systems, web portals, WordPress blogs, forums, etc.

Provide 24/7/365 access to training, documentation and other resources to a global audience

Enhance communication, build online communities and knowledge centers


SCORM-compliant

Learning

Management System

(LMS)

Course creation abilities to make quizzes, upload documents, customize navigation, generate reports

Variety of content types such as: PPT, Word, PDF, videos, audio files, images, plain text, Flash animations, etc.

Powerful “dashboards” for administrator reporting

Helpful debugging tools to assist in “plug and play” of SCORM courseware

Course templates to create courseware that will launch on mobile devices such as: iPad, iPhone, Android, etc.

Customer support available

A central location of all training materials and courseware

Web-based tools to create and update courseware

Generate reports of learner data

Easy-to-use interface for learners and admins to navigate, launch courseware and track progress

Estimate: No-contract pricing plans designed for flexibility with per monthly/user payments

Audio & Video

Production Voice talents for audio

narration

Development of custom video animations, screencasts and tutorials

Enhance training materials with audio narration and custom video assets

Estimate: case by case basis; depends upon complexity and length

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* Seat time is a measure of the amount of time a learner spends engaged with the learning in any setting. In classroom training, it correlates to hours of class time; in

online training, it is a measure of the amount of time the learner engages with the developed training program.

+ Narration and audio can be created in-house at Michaels & Associates for the estimate indicated. Requirements for professional voice talent are priced separately.

Note: Michaels & Associates presents all hourly estimates and recommendations for the convenience and information purposes of our clients. These prices are subject to change.

Client companies are responsible for their own decisions and implementations, including those affecting profitability.

Ready to get started? Our staff of consultants is ready to provide collaborative, unbiased and objective advice to get you rolling. Contact us to set up

an initial consult to determine which services meet your company’s needs, resources and budget outcome. Michaels & Associates – training that

delivers.

[email protected] www.michaelsandassoc.com toll-free: 877-614-8440

http://docntrain.com/contact-us.php

mailto:[email protected]?subject=Message%20from%20the%20Distance%20Learning%20eBook

http://www.michaelsandassoc.com/

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Michaels & Associates Services Guide