Market Research Report : B2B Online Market in India 2010

B2B Online Market – India

November 2010

2B2B ONLINE MARKET IN INDIA 2010.PPT

SAMPLE

Executive Summary

Market

Drivers &

Challenges

Competition

�Total market for B2B online marketplace in India was valued at INR XX mn in 20--; Expected to

grow at a CAGR of a% to reach INR YY mn in 20--

�Comprises of online trade portals facilitating trade prospects for business houses and also

market research and information service providers

�SMEs make up a large portion of the B2B e-commerce market in India

�Growing penetration of internet and increasing needs of business houses to go global are

fostering growth in the market

�Subscriptions and advertisements from business houses forms a large part of the revenues for

players

Drivers:

• Proliferation of Internet

• Competitive advantage over other B2B platforms

• Cost effectiveness

• Movement to international markets

• High adoption rates by industries

• Ease of information availability

Challenges:

• Lack of Product and Service differentiation

• Archaic forms of conducting business

�Company 1 leads the overall market in India with Company 2 being the second largest player in this space

�Global players also have a sizeable base of consumers benefiting from their services in India with Company 3 being the largest global player in the market

�Global market for B2B online marketplaces is dominated by companies from Region 1

�Players are looking to provide more and more value added services to business houses


•Market Overview

•Drivers & Challenges

•Competition

•Key Developments


SAMPLE

B2B online market is showing robust growth owing to the

increasing marketing activities of SMEs

• B2B online industry comprises content based services

using a specific publishing model

� It includes market research providers, marketing

information services, credit databases, and databases used

in an operational business function

� This space is now largely being driven by online B2B

portals and industry portals/directories that are driving

communities with new social media and other platforms

across the globe

• Small and medium enterprises (SMEs) make up a

significant proportion of the B2B e-commerce market

� They constitute ~b% of the total industrial units in India

• Subscription from SMEs in an online marketplace

accounts for a large share of revenues for players

• Higher networking, marketing, publicity and

exposure prospects for smaller firms from specific

industries is driving this market

• Higher penetrations of information and

communication technologies (ICT) and internet

connections will boost the market

Overview Market Size & Growth

Source:

INR mn

g

f

e

d

c

b

a

0

a%

2014e

M

2013e

Z

2012e

Y

2011e

X

2010e

W

2009e

V

2008

U


Drivers & Challenges – Summary

Ease of information availability

Cost effectiveness

High adoption rates by industries

Movement to international markets

Competitive advantage over other B2B

platforms

Proliferation of Internet

Drivers

Archaic forms of conducting business

Lack of Product and Service

differentiation

Challenges


SAMPLE

Company 1 leads the online B2B marketplaces space in India

with most number of B2B suppliers

• Company 1 is the most preferred choice among B2B

suppliers across India

� About a% of the B2B suppliers across India prefer

Company 1 as a online B2B marketplace

• The second most preferred choice for online B2B

marketplace is Company 2 with a maximum of b%

B2B suppliers preferring it across India

• Among international marketplaces, Company 3

dominates in India, with a maximum of c% B2B

suppliers preferring it over other overseas players

• Global online B2B marketplace is led by players from

Region 1

� ~Around d% of the world's top online B2B marketplaces

are from Region 1, and the remaining e% are from

Region 3

� Originating from YY countries, these players are primarily

catering to ZZ B2B buyers and subscribers. However, most

of them offer a global reach to their native B2B sellers

� Most of the world’s top online marketplaces are from BB

countries like Country 1, Country 2, Country 3, Country 4

and Country 5

Overview – Competition Market Share – Number of Suppliers

Source:

m4%

m3%

m2%m1%

Company 4

Company 3

Company 2

Company 1

Preferred Online B2B Marketplaces

0 10 20 30 40 50 60 70 80 90

Company 3 P3

Company 2 P2

Company 1 P1

% of B2B Suppliers


SAMPLE

Major Domestic Players (2/7)

Business Highlights

• It started its operations in 19--

• Serves customers through a network of over A industry / product marketplaces

• Has the largest network of integrated B2B marketplaces from India

• Offers B2B marketplace services like Service 1, Service 2, Service 3, Service 4, Service 5 and Service 6

• Has tied up with Company A, Company B, Company C and Company D to offer a suite of services to its existing customer base at subsidized

rates

� It offers trade accounts, recruitment solutions, payment gateway solutions, digital signature and ERP Solutions, at 20%-25% of the regular price

• Has also joined hands with financial news channel F to present ‘Company 1 Leaders of Tomorrow Awards’

Source:

Company Snapshot: Company 1

• It is India's largest online B2B marketplace connecting global buyers with suppliers through business

directories, online product catalogs, buy-sell offers, industry specific marketplaces, printed media and trade

shows participation

• Offers a range of value-added products and services to over W members and over T mn global buyers

across industries and verticals

• Has won numerous awards over the years including Award 1 and Award 2

• Its existing investors include Company I1, Company I2 and Company I3

Description

Online Market Place 1

Online Marketplace


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