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© 2009 Ahead of Time GmbHMOCOM2020
Local Media = Mobile Media:Future Outlook & Key TrendsDeutsche Post Digital Media Day 2009Bonn, 11.03.2009
Page © 2008 Ahead of Time GmbHAhead of Time
MOCOM2020Project Concept
© 2008 Ahead of Time GmbHMOCOM2020
You can only create what you can imagine.
© 2008 Ahead of Time GmbHMOCOM2020
MOCOM2020 wants to
imagine the next 10 years together with You.
© 2008 Ahead of Time GmbHMOCOM2020
MOCOM 2020 is a non-profit open think tank for mobile media worldwide.
© 2008 Ahead of Time GmbHMOCOM2020
The Global NetworkCollaboration & Communication
© 2008 Ahead of Time GmbHMOCOM2020
MOCOM2020Advisory Board
Rolf HansenDuesseldorf, Germany
CEO and Founder of Simyo.
Dr. Charles M. SavageMunich, Germany
Consultant, Author and MBA Professor.
John StrandCopenhagen, Denmark
Consultant and Telco Expert
Kevin LeongSan Francisco, USA
Entrepreneur and Prof. at Berkeley.
Marco KoederTokyo, Japan
Managing Director and Author.
Taewoo Danny KimSeoul, South Korea
#1 Blogger in South Korea.
Benjamin JoffeBeijing, China
Entrepreneur and Founder Mobile Monday China.
Mark WächterDuesseldorf, Germany
Entrepreneur and Founder Mobile Monday Germany
Michael J. O‘FarrellToronto, Canada
CMO Zameen Group, Author of „Mobile Internet for Dummies“
© 2008 Ahead of Time GmbHMOCOM2020
The Information HubCrowdsourcing
© 2008 Ahead of Time GmbHMOCOM2020
The Information HubCrowdsourcing
Flickr
YouTube
RSS
Google Friend Connect
© 2008 Ahead of Time GmbHMOCOM2020
The Innovation Hot-SpotDiscovering the Unknown
Source: Dr. Charles Savage
© 2008 Ahead of Time GmbHMOCOM2020
Cross Innovation AcademyInvitation
Source: Dr. Charles Savage
Page © 2008 Ahead of Time GmbHAhead of Time
How will the Future of Mobile Media look like?
12
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
Ubiquitous Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
Ubiquitous Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
Ubiquitous Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
Ubiquitous Era
© 2008 Ahead of Time GmbHMOCOM2020
Mobile EvolutionHow will the future look like?
1970 1980 1990 2000 2010 2020
Brick Era
Candy Bar Era
Feature Phone Era
Smart Phone Era
Touch Era
Ubiquitous Era
Page © 2008 Ahead of Time GmbHAhead of Time
MOCOM2020Future Vision
Page © 2008 Ahead of Time GmbHAhead of Time
How will the Future of Mobile Media look like?
26
© 2008 Ahead of Time GmbHMOCOM2020
Envisioning Vision of the Future
© 2008 Ahead of Time GmbHMOCOM2020
The Key TrendsMain Focus
Technology
SocietyEconomy
© 2009 Ahead of Time GmbHMOCOM2020
© 2009 Ahead of Time GmbHMOCOM2020
Mobile = Global
© 2009 Ahead of Time GmbHMOCOM2020
Mobile = Global
The mobile web is the most cost-effective way to reach HALF THE PLANET.
© 2009 Ahead of Time GmbHMOCOM2020
thank you for the letter
Vielen Dank für das Schreiben
σας ευχαριστώ για την επιστολή
感謝你的信ขอบคุณสำหรับจดหมาย
ďakujem Vám za list
Благодарим вас за письмо
手紙をいただきありがとうございます
© 2009 Ahead of Time GmbHMOCOM2020
Multi-Language
thank you for the letter
Vielen Dank für das Schreiben
σας ευχαριστώ για την επιστολή
感謝你的信ขอบคุณสำหรับจดหมาย
ďakujem Vám za list
Благодарим вас за письмо
手紙をいただきありがとうございます
© 2009 Ahead of Time GmbHMOCOM2020
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© 2009 Ahead of Time GmbHMOCOM2020
Digital Wallet
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© 2009 Ahead of Time GmbHMOCOM2020
© 2009 Ahead of Time GmbHMOCOM2020
M2MMachine Intelligence
© 2009 Ahead of Time GmbHMOCOM2020
© 2009 Ahead of Time GmbHMOCOM2020
Living in the Smart Cloud
© 2009 Ahead of Time GmbHMOCOM2020
© 2009 Ahead of Time GmbHMOCOM2020
Social Graph
© 2009 Ahead of Time GmbHMOCOM2020
© 2009 Ahead of Time GmbHMOCOM2020
Location-based Social Media
© 2008 Ahead of Time GmbHMOCOM2020
MOCOM2020Local Media - Example
US Airways Plane Crash
© 2008 Ahead of Time GmbHMOCOM2020
Mobile Social NetworksINQ - the „facebook phone“
© 2008 Ahead of Time GmbHMOCOM2020
Location-based Social Software Google Latitude
© 2008 Ahead of Time GmbHMOCOM2020
Voice to TextGoogle Voice
Google Voice
© 2009 Ahead of Time GmbHMOCOM2020
Page © 2008 Ahead of Time GmbHAhead of Time
www.mocom2020.com
Ahead of Time GmbHwww.aheadoftime.de
‣ Monty C. M. MetzgerCEO and Founder
e monty (at) aheadoftime (dot) det www.twitter.com/montymetzger b http://blog.monty.de
