Instagram: Competitive Intelligence Report

Instagram Competitors:Vine, Hipstamatic, Snapchat

October 2015

INSTAGRAM COMPETITORS

FOUNDING TIMELINE 2 of 11

2009 2012

2009

2010 2012

2011

INSTAGRAM COMPETITORS

LOCATION 3 of 11

SAN FRANCISCO

VENICE

SAN FRANCISCO

NEW YORK

INSTAGRAM COMPETITORS

FACEBOOK FOLLOWERS 4 of 11

TOTAL FACEBOOK FOLLOWERSCOMPANY

28,786,923

5,299,128

2,064,416

146,419

INSTAGRAM COMPETITORS

TWITTER FOLLOWERS 5 of 11

TOTAL TWITTER FOLLOWERSCOMPANY

41,075,724

15,383,800

1,020,794

31,610

INSTAGRAM COMPETITORS

OWLER FOLLOWERS 6 of 11

TOTAL OWLER FOLLOWERSCOMPANY

3,551

2,202

408

37

INSTAGRAM COMPETITORS

BATTLE OF THE CEOs 7 of 10

CEO/TITLE CEO RATINGCOMPANY

Jason ToffGeneral Manager

Evan SpiegelCo-Founder & CEO

Lucas BuickCo-Founder & CEO

Kevin SystromCo-Founder & CEO

100%

59%

50%

75%

INSTAGRAM COMPETITORS

WEBSITE SCREENGRABS 8 of 11

INSTAGRAM COMPETITORS

NEWS ARTICLES 9 of 11

TOTAL NEWS ARTICLES, OCTOBER 2015COMPANY

2,041

1,320

82

6

INSTAGRAM COMPETITORS

BLOG POSTS 10 of 11

TOTAL BLOG POSTS, Q3 2015COMPANY

217

22

6

3

INSTAGRAM COMPETITORS

ACQUISITIONS 11 of 11

ACQUISITIONS MADE, Q3 2015COMPANY

4

1

0

0

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October 2015www.owler.com

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