How to regain your business strategies through Social media on festive

seasons

The festive seasons are just here ahead, and people are on a spree to grab their favorite lists on

discounts. Starting from a small brand to well-established one, competing offers are spelled out to

attract customers. If you are in a fret to design a compelling offer for your business this is the ideal time

to make your clients savvier with the most attractive offer. Therefore, find how to make the festive

season a revenue generating one.

Social media, and trusted online reviews and peer recommendations are more powerful than eve r, since

inception it’s become a buzzword for every other business owner who wanted to affiliate their

marketing strategy with social media. Perhaps festival seasons are the time of huge harvest therefore, if

you're struggling to get the word out about your small business, social media could be your great

equalizer.

Social media as a marketing channel is more strategic and data driven than a few blog posts, status

updates, and a few hundred “followers” and “likes. But to keep yourself unique among the millions,

expanding your audience is on Facebook, Google+, LinkedIn, and Twitter which can be done easily. Apart

from the above Tumblr and Vine, there is Instagram that lets you manage all these profiles at once, also

allow you to reach a younger audience in creative ways saving valuable time.

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The creative ideas to be done on the social media are;

Promote a Page Post with Facebook Ads

Paying to advertise a Facebook Page post increases the distribution of an important message so that it

appears in more News Feeds across Facebook. To promote a page post, select "Page Post Engagement"

from the ads creation page. Pick a recent post from the dropdown, or check the box to automatically

promote the most recent post and keep your ad up-to-date.

Advertise on Twitter

Setting up your Twitter ads account allows you to promote your brand or company through Twitter. To

sign up, go to ads.twitter.com and sign in with your brand's Twitter account.

Once you get started, add the locations and interests of people you'd like to target. Under "More

targeting options" you will be able to better precisely and accurately target your ads. If you do this, the

more likely it is that someone who views it will click on it, so choose carefull y.

Tell a Story

Real time is all well and good, but giving your story some context can make it even more engaging to the

viewer. Use medium like video, animation, real time photographs to convey. Using it as a storytelling arc

may mean more time prepping and planning - thinking about storyboards, angles, and what it is you are

trying to achieve. This extra effort could, however, serve in making your video more memorable and aid

it’s longevity.

Keep it lively

Never be afraid to show some personality in your content. Above all, make your page more livelier as

social platforms are viral to spread a message which can be linked. Make sure you build relationships

with your audience and maintain a strong sense of character throughout the season. Having a

personality can engage viewers and help cement good customer relationships.

To beat the competition, experiment ideas with different angles just doing something as seemingly

simple to keep your social media page more interesting as well as provide you with some excellent

practice.