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Mobile marketing is an all-encompassing term that means so many things to so many people. In fact, just a few years ago it meant those gentlemen's club trucks with the big signs on the back that drove up and down the Las Vegas Strip. Today, however, businesses, agencies, brands, and media have a better understanding of the products that are needed for a successful mobile marketing plan. At ATS Mobile (http://www.atsMobile.com) it prides itself on being a One Stop Mobile Marketing Shop that is able to deliver, and develop in-house, nearly all of what you need to be successful in the world of mobile marketing, social media marketing, and digital marketing. This presentation discusses the following critical product lines that mobile marketers need to generate additional sales to their companies, including: * IVR (Interactive Voice Response) * SMS Text Message Marketing * MMS Multi Media Messaging * Custom QR Codes * Responsive Design Web Development * Mobile Web Design * Mobile Ad Buys * Video Production * Apps Development The presentation also includes some special events that ATS does including: * Mobile Marketing for Auto Dealers * Mobile Marketing for Restaurants * Digital Scratch Off Games * Mobile Scavenger Hunts using Text Messaging There's also some recent programs that have been done by the company so you can see some of the mobile marketing products in real case study action.
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ATS MOBILEYour Message on the Move
Toronto 1992 London 1993 Praha 1997
World HeadquartersKing of Prussia, PAnext to Valley Forge Casino
Media, Brands, Advertisers, Advertising AgenciesOur customers remain the same.
About Me
Bob Bentz• Co-Founder & President• Industry Speaker• Author• Adjunct Professor• Dog Rescuer• Baseball Coach
PRODUCT LINEYour One Stop Marketing Shop
IVR
• Interactive• Inbound• Outbound Robocalls• Premium Rate Numbers:• 900• CIC Codes• Automated Credit Card• Pound Codes• Direct Carrier Billing• Premium SMS
Providing Interactive Telephone for the World
Interactive Telephone Services
Heal the World 800 # (Super Bowl XXVII)
Turning Turning traditional awareness traditional awareness intointo mobile engagementmobile engagement..
Smarter Phones72% of us now have ‘em!
Text Message MarketingThe Workhorse of Mobile Marketing
E-mail is soyesterday.
Text Message Marketing
Opt-In Required• 97% opened in 10 minutes• Opt-In Marketing• No SPAM
• One to One Relationship
Reach customers when they are Reach customers when they are Most Likely to BuyMost Likely to Buy!!
Text Message Marketing
FEATURES• Instant Winner• Online Registration Widget• API Hook-ups• Removes Opt-outs automatically
Same 84444 Short Code in USA and CanadaSame 84444 Short Code in USA and Canada
Our “Special Sauce”?
Custom QR Codes
2.3x Greater Scan Rate• Adds Branding• Stands Out• Appeals to Youth• EZ Access to Web• Supplement To Text
In Apples to Apples comparisons, Custom QR Codes get a 2.3x greater scan rate than ordinary black and white QR Codes. – ATS
Responsive Design
A Mobile-First Approach to Web Development
Web Design
Mobile Landing PagesPresent a unique experienceto visitors on their phonesor tablets.
WE TAKE
MONEYBALL STRATEGY
& MIX IT WITH
MAD MEN ARTISTRY
Mobile Ad Buys
• Social Media• All Mobile Ad Networks• Direct to Publisher• Native Apps• Daily A-B Analysis• Optimization
No Cookie Cutter Mobile Ad Buys!
Video Production
• On-location video shoots• Editing, sound & music• Motion graphics
Our video production is Fast and Furious!
Apps Development
• iOS & Android development• Backend platforms & push notification support
SPECIALTIESOur unique services tailored to brands and verticals.
Cars2Go
Driving Car Sales• App• Web• Custom QR Code• Text Message Marketing• Mobile Ad Buys
Restaurants To Go
RESTAURANTS• 47% of search via mobile• 60% convert in hour• 84% ultimately convert
OUR MENU• Mobile/Responsive Web• Custom QR Code• Text Marketing• Social Media• Mobile Ad Buy• Video
Digital Scratch Offs
FUN & VIRAL• Flexible promotion
• Shareable across social media• Customized for any brand
Treasure Text
• Text Message-based Scavenger Hunt• Perfect for Jewelers, Auto Dealers, College
Orientations, Corporate Team Building…
Look at Some ofWhat We’ve DoneThis Past Month
Learn More
Our Mobile Marketing Knowledge College• New Presentations every quarter• Texting Tuesday• Recent Developments in Mobile World• http://www.atsmobile.com/mobile-marketing-tips
SATISFIED CUSTOMERSSome stuff that goes underneath it.
