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EURAXESS Conference in Dubrovnik, April 2013: Workshop Marketing Strategies and Social Media
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Welcome to WS2. Social Broadcasting
Exercise 1. Introduction of participants
◦ Say something about you, about your work, education, skills and hobbies – ADVERTISE yourself shamelessly in 60 seconds, to a group
◦ Then, make a FACEBOOK post or posts on a paper sheet on your WALL– Say how you feel about being here (in Dubrovnik,
or on Workshop, more specifically), about what do you expect, or ANYTHING else that you think it might be interesting for all others
◦ Then, you all walk around the walls and tick the posts you really like
Exercise 2. What do researchers need on social networks
◦ Use RDF (Researcher Development Framework) to identify and classify information and online services, needed by the early-stage and experienced researchers
◦ Use colored pens to indicate the difficulty of providing the information (green for the easiest-existing, red for the toughest-non-existing)
RDF
Exercise 2. What do researchers need on social networks
Ear
ly-s
tage
Exp
erie
nced
Knowledge and intellectual ablts
Personal effectiveness
Research governance and
orgs
Engagement, influence and impact