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Join Obeo’s Social Media Manager, Marci James to learn about her 10 favorite Google Tools for Real Estate. These are all FREE tools that you can start using immediately to boost your visibility online, enhance your marketing, and make your business easier to manage! Marci will show you how to use tools like Google Docs, Google Voice, Panoramio, and more.
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Google Tools for Real EstateAnd They’re all FREE
Create a Google Profile
My Google Profile Is the #1 Search Result
Google Docs & Forms/Google DriveA Web-based (cloud) word processor, spreadsheet, presentation, form, and data storage service that allows users to create and edit documents online while collaborating & sharing in real-time with other users.
• The first 5GBs are FREE• Get another 25GBs for $2.49/month!• Create, share, collaborate, and store• Access files from computer, phone, or
tablet• Manage your entire drive from your
desktop • Share files, folders, or your entire Drive• Goggles technology built into Drive• Install third-party apps like Hello Fax and
Docusign
Dropbox users - back up your storage or move it to Google Drive using this tutorial.
Google Drive
GOMOYou can learn about creating a mobile-friendly version of your site, and test out how accessible your site is to mobile users. http://www.howtogomo.com/
1. Learn about creating a mobile friendly website
2. Test your current site3. Build a mobile site
Google Search Tricks and Tips
• To search an exact phrase, like “Denver attractions”, enclose the phrase in double quotes.
• To search a specific site for content: “virtual tour” site: www.obeo.com• Search for specific file types: “Coldwell Banker” filetype.jpeg• Caller ID – need to know who called? Phonebook:954-304-6090• Track a package! Simply type in the tracking id and get a quick update
for FedEx, UPS or USPS• Need to calculate a math problem? OR a loan? Just type the calculation
into google search box for the answer.• Unit conversions – Google has a built in converter for units of
measurement and for currency. Just ask!• Flight status reports- enter name of airline and flight number to check a
status• Have fun! Type “do a barrel roll” or “let it snow” or “Chuck Norris” or
“Google Gravity” or “askew” or “mentalplex”
Google AlertsMonitor your on-line image with Google Alerts. The latest relevant Google results (web, news, etc.) based on your choice of query or keyword sent to you in an email.
• Use quotes around words if you are looking for them together. Examples: "white house"
"Mike Smith"• Use a minus sign (-) in front of words that you want to exclude. Examples:
paris -texasapple -fruit
• Put a plus sign (+) immediately before a word to match that word precisely as you typed it
• Use “location *Denver to find content posted from from specific cities
Google Alert Hacks
Google Voice
Google Voice
Google Calendar
Google MapsCreate, Customize and Collaborate on your very own maps!
Google Maps• Create a Referral Network Map• Create a Neighborhood Map of every listing you’ve sold• Create a Road Trip Map and blog about it!• Create a map of Points of Interest, Historical attractions, etc. in your
community• Create a map of every location a Relo client will need to know about –
your office, city utilities, the cable company, water, trash, etc.• Embed them in your website and blog posts!
Mobile Stats• 89% of new home shoppers use a mobile search engine at the onset
and throughout their research
Google+ Local PageAdd your business! It’s indexed by Google Search, Google Mobile Search, Google Maps, Google Places, and more. Consumer can rate (Zagats) and review you and your business!
GmailMost experts consider Gmail to be the BEST email server. It has more functionality than Outlook! Brand your business with an email address you can grow with and take with you should you ever change brokers.
Social Search
Google+
1. To Increase your SEO through Social Search! Updates and +1s are included
2. Thanks to mobile search, you absolutely must have a Google Local Page for your business.
3. Over 170 million consumers are already there – with more arriving every day.
4. It broadens your reach and opens you up to a new audience.5. Everything you post on Google+ has a longer shelf life. It will be
indexed by Google search for a longer period of time.6. It’s a simple, easy to use platform.7. Do you blog? Google+ will likely send more traffic to your site than
Facebook or Twitter.
Google EarthRecord customized neighborhood and community
motion tours that you can share with clients!
Marci [email protected]
www.Facebook.com/SayObeowww.Facebook.com/Marci.JamesTwitter: @Obeo & @MarciJames
www.Obeo.com/blogObeo Training Center: www.Obeo.com/Training