EXECUTIVE SUMMARY

With the continuing growth of globalization, the companies need to pay carefully attention to

selecting and managing people who may become their “Global manager”. The best way to

archive this is by coming up with clear concept what constitute such a manager. But the

examination of wide set of possible characteristics indicates there seems to be not distinct set of

such individual qualities. So there is no consistent way to point out. What global manager is.

What we are left with is search for good “conventional” manager with global mindset who could

succeed in the international market.

Introduction of Globalization

T. Levitt (May 1983) It refer to the shift toward the more integrated and

interdependent world economy. Globalizations have several facts including globalization of

market and globalization of production.

Globalization of Market

It refer to the historical distinct and separate national market into one huge global

marketplace falling barrier to cross-trade have made it easier to sell internationally. It has been

made sometime that trusted and preference of consumer in different nations are beginning to

coverage some global norm, which helping to create global market. Consumer product such as

Credit-card, Coca-cola soft drink and Starbucks coffee.

Globalization of Product

B.Womark (4 Sep 2004) It refer to sourcing of goods and service from location

around the globe to take advantage of national difference in the cost of quality of factor of

production (such as labor energy, land and capital) company hope to lower cost structure or

improve quality or functionality of product offering, then to complete more effectively. For

example global web activity of Vizio an American company with 75 employee become one of

largest marketed of Flat Panel TV in U.K. in just four year by coordinating a global web of

activity and bringing together component manufactured in south Corea, China and U.S. arranged

for their assembly in Maxico then selling in U.K.

Introduction of Global Manager

Christopher A. Bartlett (1 August 2003), Driven by ideology, religion, and mistrust,

the world seems more fragmented than at any time since, arguably, World War II. But however

deep the political divisions, business operations continue to span the globe, and executives still

have to figure out how to run them efficiently and well.

In "What Is a Global Manager?" (first published in September/October 1992), business

professors Christopher Bartlett and Sumantra Ghoshal lay out a model for a management

structure that balances the local, regional, and global demands placed on companies operating

across the world's many borders. In the volatile world of transnational corporations, there is no

such thing as a "universal" global manager, the authors say. Rather, there are three groups of

specialists: business managers, country managers, and functional managers. And there are the

top executives at corporate headquarters who manage the complex interactions between the

three--and can identify and develop the talented executives that a successful transnational

requires. This kind of organizational structure characterizes a transnational rather than an old-

line multinational, international, or global company.

Transnationals integrate assets, resources, and diverse people in operating units around

the world. Through a flexible management process, in which business, country, and functional

managers form a triad of different perspectives that balance one another, transnational companies

can build three strategic capabilities: global-scale efficiency and competitiveness; national-level

responsiveness and flexibility; and cross-market capacity to leverage learning on a worldwide

basis. Through a close look at the successful careers of Leif Johansson of Electrolux, Howard

Gottlieb of NEC, and Wahib Zaki of Procter & Gamble, the authors illustrate the skills that each

managerial specialist requires.

Introduction of Manager

Manager is a person who responsible for the work performance in group

members. Manager hold the formal authority of committed of organization resources, even if

approval of other is required .

The concept of management and manager are interdependent. The term management in

the book refer to the process of using organization resources to achieve organization objective

through the function of manager is planning, organizing, staffing, leading, and controlling.

Roles of Managers

Henri Mintzberg had identified role of manager as below.

Interpersonal Roles

The manager can coordinate and interact with employee. It provide direction and

instruction. Manager play role of figurehead leader and lessoning. As Figurehead, manager

performers ceremonial and symbolic activity for organization. Managers role to motivate their

subordinate.

Informational Roles

This roles relate the necessary obtain and transmit information from inside and

outside. The manager acting as disseminator. The manager transmits the information to other

members of organization. This information is used to influence their attitude and behavior all

play role like spokesperson. Manager access the information to promote the organization.

Decisional Roles

It is very important role of manager in the organization. The manager can be take decision in

many time. The manager is plan to use strategy. It is effective use of the organizational

resources.

OBJECTIVE OF REPORTS

To learn the globalization work in the world.

To achievement of managers in global market.

To find out Global managers are Myth or Reality.

To find out which problem occurred to manager in global world.

To summaries the globalization phenomenon..

To find out the different between global manager and local manager.

To rectified the challenges of Global managers in the global market.

The Global Manager Myth or Reality

According to Eric Matson (30 April 1997)

Myth #1

Global managers are an elite core of specialists at the top of the company.

Reality:

Smart companies recognize that midlevel people should go global.

"Overseas operations used to be thought of as appendages or subsidiaries to help increase sales;

now they're part of a network for accessing knowledge and human capital around the world.

Employees in the Tokyo office might know something about product development that you

don't, and you need them for that knowledge -- not just for additional sales. To be a valuable

employee, you need to be exposed to all aspects of your company's operations, foreign as well as

domestic."

Myth #2

To get global exposure, you need to work overseas.

Reality:

Sometimes it's better to join a U.S.-based team that's integrating global operations.

"This might be the wrong time to take a position overseas. Companies like Procter & Gamble,

which expanded globally in the 1960s and '70s, are now trying to build on entrepreneurial

subsidiaries through better integration and coordination. If that case is similar to your company's,

it may be better to find your way onto one of those coordinating committees rather than work in

a subsidiary. There are many ways to get international experience without taking a three-year

posting."

Myth #3

Networking with the expatriate community is critical.

Reality:

Networking with the locals is critical. Networking with the local expat community is for your

family.

"You take an overseas assignment to grow your skills, expand your network, increase your

credibility. If you're working in Malaysia, it's critical that you build relationships with Malaysian

buyers and suppliers. These are the relationships that will help you succeed. You can't get an

understanding of the country if you're locked behind the iron gates of an expatriate ghetto."

Myth #4

You shouldn't take an overseas assignment until you have enough seniority to make a difference.

Reality:

The sooner you go the better.

"Go when you're young, when you can build networks that stay with you for the rest of your life.

And when you return, measure success by asking these questions: Have I added skills to my

portfolio? Have I built new relationships? Have I increased my credibility within the company?

Those are the critical things you need to get out of any foreign assignment."

Myth#5

Women do not want Global Manager

“In a studding surveyed more than thousand graduating MBAs from several top management

school in United States, Canada and Europe (Adler, 1984) the results revealed an overwhelming

case of no significant differences: female and male MBA’s display equal interest in pursuing

international career. Therefore, this myth is not true.”

Reality#5

Today woman also play role as global manager.

“In the global world many woman also have CEO of the companies. In world woman also take

responsibility of global manager. She can also handle businesses in global world. They can very

well face the challenges in global completion and change in market condition.

According to Me - Global Manager is Reality

The Global Manager is Reality. It is not Myth. Because the today’s world is global world. The

world is much closed trough Technology. In the global world the corporate sector is running very

fast. It is very important for every industry to growth their business in global world. The entire

supply chain depends upon the globalization and cooperation and coordination of the different

offices which are situated in the different countries. The person who handle the relation between

Different countries offices of same industry are called Global Manager. The global manager is

maintaining the supply chain of production or sales. Global manager can play the important role

in the growth of industry in different countries or in the world.

Literature Review

T.Levvit Theory of Globalization (1983)

According to the T.Levvit Globalization means shift toward the more integrated and

interdependent world economy. He had explained about the Global Marketing and Global

Product. The market place is crossed the trade border of the nations. it can sell the product in

international market. The consumer of countries is given the preference to the product of another

nation. At that time it was beginning of global market. In the global product to take the

advantages in national differences of cost and quality or factor of production. Companies hope to

lower cost structure or improve quality or functionality of product.

My view about Globalization-

The levvit also telling about globalization particular the mainly depends on the global

market and global product. I am also agreed to the levvit theory of the globalization. In

globalization it is very important to get more demand of our industrial product in the world. In

global market to reduce the cost and increase the efficiency of product is the main aim of

business to earn profit.

Personal Challenges for Global Manager – Richard L. Daft (2006)

When managing in foreign countries, they need for personal learning and growth is

critical. If the manager is culturally flexible, easily adapt to new situation and way for doing

things. A tendency to be electronic, to believe that own cultural value. For example Dutch have

learned English and French, German to interact with them for take place in global economy.

Most managers faced the problem in foreign assignment of homesickness, loneliness, and

cultural shock like frustration, unfamiliar, and anxiety about what to do and how to do. In foreign

country Culture will completely different in language, foods, values, benefits and way of doing

thing. Manager in foreign country may have cope with political issue, government corruption,

threats of violence and other contextual factor without any kind of support system.

My view about Personal Challenges of Global Manager

The global manager also faced many problems in the global world to run their business.

The managers have many challenges in working in global market. Ti has be challenges from

different culture of the country, language, foods, values and also changes in lifestyle. It is very

important to the global manager to have capacity to learn in new situation and understanding.

Traits of Global Manager – V. A. Avadhani (2004)

The traits of global manager are different factors. First is rapidly change in the world he

will informed and highly conversant in the core operation of company. Change in rule and

competition then managers have also changed their competitive knowledge. In decision making

manager seeks various alternative site and location – where the row material are located, where

the market exist, what are the cost efficient methods relating to the input and output. The global

manager has to inform of the law and regulation, social and political system, habits and custom

and totality of the economic forces, operating in all countries in which he operating.

My view about Traits of Global manager

In globalization manager have faced many traits. The managers have traits from the

change in the global market instantly. Also change in the rules and regulation of government

policies. It has trait from the changing or different market competition in globalization. The main

trait to the manager from the information, which getting through the different places may have

many circumstances.

Magazines Review

Growth of Globalization in India and China – Andre Buckley - Time Magazine

Twenty years ago there are 7000 MNCs. Today’s figure is 35000. Out of 500 MNC’s 200

are already existed in India. 300 are operating in China. China has better economic growth,

stable political system and favorable government policy toward the foreign investment. Indians

tax structure is not free for foreign investment. India not give exist policy for the labor.

My View-

In short according to me China is very liberal and generous to foreign investment.

Unlikely India, which explain large foreign investment but actually need it. Not stable

government policy and tax structure are responsible for India lost 100 MNC’s.

Journal Review

Global managers' career competencies- Career Development International (2008)The aim of this study is therefore to increase our understanding of this under-researched

group of global manager whose responsibility is to act as worldwide coordinators. Specifically,

the study examines the career competencies that guide individuals being a global manager. We

focus on career competencies as previous IHRM studies have argued that understanding the

nature of working internationally can be well captured by the career issues it raises ([52]

Peltonen, 1997; [70] Suutari, 2003). guiding individuals towards career opportunities in which

these competencies are valued ([23] DeFillippi and Arthur, 1994).

My view – According to me the journal is describing about the competencies in the global

market to the global manager. The today’s world is global world and managers have many

competitions to the manager about their product. without facing the competition the global

manager not successful in foreign assignmen

Global Manager - Mumbai: Financial Express (1st April 2004)

The profile of a global manager is not just looking at the global market but also the

domestic market. And the ingredients which make a global manager are simple basics which are

imbibed into us but lose their prominence. Awareness, exposure, comprehension, conviction and

maturity are the qualities which make the global managers of today, said corporate. At the other

end of the spectrum, management institutions need to constantly upgrade their knowledge and be

sensitive to the changing environment to help create global managers.

My view on Global Manager

According to me the above journal have describe about the concept of global manager.

The global managers have working in local market and also in global market. It have some

capability and ability to handle the global business. Some business institutions increase their

knowledge.

Internet Reviews

Allan Ragman – Theory of Globalization

Allan ragman is believe globalization system in which walls between countries, markets and disciplines are increasingly being blown away constitutes a fundamentally new state of affairs and understand it and explain it is by arbitraging all six dimensions laid out above - assigning different weights to different perspectives at different times in different situations, but always understanding that it is the interaction of all of them together that is really the defining feature of international relations today. And therefore being a globalist is the only way to systematically connect the dots, see the system of globalization and thereby order the chaos."

My Review –

According to me Allan ragman is define the theory of the globalization. In this theory he explained about the relation with many countries in world. Global relation between different countries about different industries is very important for take global market place in global market for your product.

(www.negotioation /globalization.com)

Globalization Phenomenon

Jessop (1994), by defining a phenomenon many variable in such short time frame,

they give a name and pride of place to something that cannot be analyzed. What causes

globalization? When globalization include both the integration global market and regionalist to

such integration the fall of saviet union and various change in family and emotional

life(Giddens),all part of super complex series of multicentric, multiscalar, multitemporal,

multiform and multicasual processes”(Jessop), we might as well as “globalization is whatever

happens to be happening today”, and forget about analyses.

Gerrifi, like Dicken in his less expansive moments, defines is as the integration of

product across borders”, rather than “globalization”. Deniele Archibugi and Jonathan Michie

(1995), discuss different ways in which technology development and dissemination can be

globalized. But the in which technological development is globalized, if so is happens to be, can

be more clearly discussed assuming it is part of some all-encompassing process called

globalization.

If you wanted to speak of multifeted “globalization” as long run phenomenon, that would

make sense. Over centuries, people in different part in the world have become more

interdependent and more closely connected in many different ways, due to ongoing improvement

in distance-shirking technologies, and to changes in governance, markets, and commercial

organization which make those technologies.

The trouble is using term to deall with short-term changes-changes on scale of few

decade – is that in the short run there is no reason to except the different element of globalization

package to move forward together. Distance-shrinking technologies and their application keep

moved ahead, but in certain important aspect of connectedness and interdependence- trade and

investment, for instance – have been known to shift abruptly into reverse for several for several

decades.

Recommendation

According to me Concept of the Global Manager is Reality. It very important for global

manager to work in different countries. Global manager have well understanding for new

condition. Global manager is able to handle the situation of different countries. It has capability

to work in different market and different situation. To given training to managers for work in

global world. To required the knowledge of different languages to manager in global world. The

industries have also organized seminars and campus for managers to work in global market.

Global manager have ability to learn in new condition. The global manager have also

involve in different global activities which happened in corporate world. The global manager

have ability plan for increase lifestyle of people in world.

CONCLUSION

At the end of report it is the final view on the report which presented through

report maker. In this report the final view on the Global Manager Myth or Reality.

According to me the Global Manager is Reality. If you are focus on the

different view of the different authors, they are all given majority to the globalization of

business. The today’s businesses are expanded in entire world. So it very important to

maintained the business in world. This expanded business should running through the global

managers. Many international banks are working different countries but headquarter is in one

country. The overall process of banking is done through single server which is situated in

headquarter. And this whole process is done global manager. He is only person who understand

different policies of countries about bank and their rate of interest and then applied to the

countries. The multinational companies also work

under the global managers. When a manager is working in different countries they have facing

many challenges. Challenges about different culture, value, lifestyle. And many traits to the

manager in global world to run their business. It has to consider the changing global market.

BIBLIOGRAPHY

Books

1) B.womark (4 Sep 2007), “Hits in Million Scale”, PN 164.

2) D. Pritchard (2004), “Federal Management Tax Laws”.

3) Eric Matson (30 April 1997), “Managing Across Border”, Prentice Hall Publication.

4) Harward V. Permulter (1969), “The Tortuous Evaluation of Multinational Corporation”,

PN 9-18.

5) Jessop (1994), “International Business Management”, PN 223.

6) Richard L. Daft (2006), “New Era of Management”, PN 142.

7) T. Levvit (May, 1983), “The Globalization of Market”, PN 92-102.

8) V. A. Avadhani (2004), “Global Business”, 2nd Edition, Himalaya Publication House.

Magazine

1) Andre Buckley, “International Capital Budgeting”, Time Magazine PN 138.

Journal

2) Financial Express,(2004), “Global Manager”

3) Chirstopher A. Batlett(1 Aug 2003), “Hardwar Business Review”.

Internet

(www.negotiontion/globalization.com)