Getting Started on Linkedin

September 2011 | Getting Started on LinkedIn

Join The Largest Online Professional Social Network

September 2011

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Visualize Connections:How are you and your contacts connected?.

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September 2011 | Getting Started on LinkedIn 3

Be professionalUse a nice headshot or something work related. No pets!


Create Your Personal URL

This will help you better communicate

your name or business so that you

can use this link on your email or

blog. It can also reinforce your

personal or business’ branding.


Who are you in 120 characters or less?

Christopher Harrold

VP, Business Development, Digital Technologies Group at Mohawk Fine Papers

Location Albany, New York Area Industry Paper & Forest Products


More about you.

“In 1985 I completed my MFA in Photography and was headed to fulfill my aspiration to teach college level art/photography (and a little bit of print making and art history)...only to find out that the few jobs available were going to people with years and years of teaching experience. So, I began a path in desktop publishing and photo finishing that led me to the paper industry and a long fulfilling career with a company that has allowed me to grow personally in an incredibly entreprenurial environment. Today we are recognized leaders in the digital printing segment, innovating and helping shape the changing photo and publishing segment and on the vanguard of environmental sustainability. All in all, a pretty great ride...so far...plenty of great things up ahead!”


What you do best

Be as specific as possible about your

specialties. If you specialize, for

example, in printing for colleges,

make sure you incorporate the words

educational institutions, universities,

secondary schools, colleges, etc. into

your specialties area.


Interests:Could be Sports & Hobbies

Groups:Could be Associations & Volunteer activities


Joining Groups

Joining groups in which your

customers, prospects, suppliers or

vendors participate is a great way to

connect, answer questions and share

resources, expertise and events.


Use Connections to Find GroupsJoin a group by simply clicking the “Join” button


Groups for you:Find groups related to digital printing and focus on your interests.

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Build your network

Don’t forget to set aside time every

week to create and build your

network. It’s amazing what 30

minutes here and there can do.


Add contacts, past and present

The more contacts you have…the

more contacts you’ll have access to.

Once you establish a contact, check

out who their contacts are. There

might be someone worth adding to

your network.

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You never know who you’ll find

LinkedIn can help you establish

yourself as a valuable resource, give

you insights into key industries, and

help you connect with prospects,

customers, vendor partners and

peers.


Mohawk MakeReady provides practical tools

and actionable information for digital

printers like you.

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We can help…

Visit: www.MohawkMakeReady.com to browse content, request a meeting, or join the community.