@ #GenYOTT

Ian Capsticktwitter.com/iancapstick

www.mediastyle.ca

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effort

fulcrum

Mary Kay

Distributor

1st level 1st level 1st level 1st level

2nd level 2nd level2nd level 2nd level 2nd level2nd level 2nd level

Anthony Bourdain

idea

words and food

companion book

tv show

cook book

wants to tour world articles / tour

attention & success

attention & success

book tour

online

online

Chris Brogran

Buy it for Pages 113 - 143 on leverage

Technology

Time Great People (including his Mom)

CommunityDelegation

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effort

Consistency

Social Capital Creation

Social Capital Evaporation

Tips on making leverage work authentically

Keeping perspective and meeting expectations

Objective vs. goal

Use the phone. Yes, really.