TXP -> GCDPInternal promotion

It’s a matter of…

Packaging! for the right segment

For internal promotion we need to consider this flow:

Segmentation product channel Sales Delivery Showcase impact

In the different TXP in your LC

a. EB members/ OCPs/TL etc

b. TMP of different projects

1. Segmentation

Different exmples for both segments

a. For TLP

BENEFITS:

• Direct contribution in specific CYs (X+CEED)• Part of leadership programme: to develop new

competencies• International project management• Be more prepared for next step in AIESEC (aplying for next

position?)

1. Segmentation2. Product

a. For TLP

WHERE TO PUT THIS INFO:

• Internal communication (newsletter, LC facebook page etc)

1. Segmentation3. Channel

a. For TLP

WHO IS GOING TO DO IT:

• TM is the one selling, OGX is the one following up and delivering!

• Key role of mentorship and coaching to le

1. Segmentation4. Sales

a. For TLP

WHAT WILL THEY DO:

• GCDP in speciifc partnership with keys Countries

1. Segmentation5. Delivery

a. For TLP

WHAT WILL THEY DO:

• Showcase the whole expereinces

1. Segmentation6. Showcasing

a. For TMP

BENEFITS:

• International project management• Help your AIESEC carrer

1. Segmentation2. Product

Eg: Singapore package the integrated experience to external before they joining.

a. For TMP

WHERE TO PUT THIS INFO:

• Internal communication (newsletter, LC facebook page etc)

1. Segmentation3. Channel

a. For TMP

WHO IS GOING TO DO IT:

• TM is the one selling, OGX is the one following up and delivering!

• Key role of mentorship and coaching to le

1. Segmentation4. Sales

a. For TLP

WHAT WILL THEY DO:

• GCDP in speciifc partnership with keys Countries

• -> maybe you can have specific cooperation to send them in speific LCs.

1. Segmentation5.Delivery

a. For TLP

WHAT WILL THEY DO:

• Showcase their GCDP expereinces• Then they can apply for futire position as they

expereinced the core.

1. Segmentation6.Showcasing

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