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Facebook Marketing Strategy - As Updated On: Aug 2011 Prepared By Mr. Yogesh Huja waran Soft Support Solutions Pvt Lt

Facebook marketing strategy

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Page 1: Facebook marketing strategy

Facebook Marketing Strategy - As Updated On: Aug 2011

Prepared By

Mr. Yogesh Huja

Swaran Soft Support Solutions Pvt Ltd

Page 2: Facebook marketing strategy

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Index

• Swaran Soft Company Profile

• Facebook Marketing Strategy

• Facebook Insight – Sample Report

• Case Study : Domino’s Pizza - Activity Honda – Reporting Tool

• Our Working Environment

• Our Customers

• Contact Us

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We take this honor to introduce you our organization strengths & its market existence since last 11 years, in due course we have served many clients for their basic needs of IT & also serviced major giants like Honda, Indigo, Domino’s , Samsung, GE , Saudi Aramco, Global Insight, SCERT, DMRC, HUDA, Bausch & Lomb. We have a strong team of techies who know how to innovate solutions & position strongly over Internet & in IT environments.

In last few years we have also developed few products, self service portals, CRM, HRMS & E-com website. These are based on ASP.net, PHP using SQL & MySQL. Following are different business areas of SPL:

1. Web & Mobile Application - Development & Maintenance2. Brand Building Services & Social Media Consulting3. IT Support , AMS, SaaS & Turnkey Projects

We take this honor to introduce you our organization strengths & its market existence since last 11 years, in due course we have served many clients for their basic needs of IT & also serviced major giants like Honda, Indigo, Domino’s , Samsung, GE , Saudi Aramco, Global Insight, SCERT, DMRC, HUDA, Bausch & Lomb. We have a strong team of techies who know how to innovate solutions & position strongly over Internet & in IT environments.

In last few years we have also developed few products, self service portals, CRM, HRMS & E-com website. These are based on ASP.net, PHP using SQL & MySQL. Following are different business areas of SPL:

1. Web & Mobile Application - Development & Maintenance2. Brand Building Services & Social Media Consulting3. IT Support , AMS, SaaS & Turnkey Projects

Swaran Soft – An ISO 9001-2008 Company

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Facebook Marketing Strategy

• The intent of Facebook Marketing is to promote ‘India TV’ through Facebook Platform.

• This includes following activities :

 Setting up pages and displaying ads Creating pages on Social Networking platforms like Facebook. Advertising in Facebook. Detailed analysis of community posts with specific feedback.

Ongoing management and optimization; tracking metrics like: Number of advertisements in Facebook Number of fans in the Facebook community Number of posts/events in communities/pages in Facebook

Monthly Engagement Analysis.

Weekly Facebook Insight report on key metrics.

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Facebook Insights – Know Your Engagement

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Facebook Activity for Domino’s Pizza India C

ase

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– D

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ino

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izza

Ind

ia (

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t F

oo

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ork

s)

Result : The activity was planned for 45 Days & resulted in 70,000 Plus Likes on the Fan Page https://www.facebook.com/dominospizzaindia

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In House Developed – 360 Online Activity TrackerC

ase

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– H

on

da

Mo

torc

ycle

& S

coo

ter

Ind

ia P

vt L

td

Dashboard View

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Project Management Environment

Real Time Project Updates & MIS

For Employees & Clients

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Contact Us – Swaran Soft Support Solutions Pvt Ltd

India Operations

3rd Floor, SCO-32 Sector 12A

HUDA Complex, Gurgaon

Haryana-122001 India

Board : +91-124-4373221, 4268235

Sales : +91-9810560650, 4087227

Support : +91-9818833650

For Any Corporate Matters

Corporate Web: www.swaransoft.com

Information : [email protected]

Sales : [email protected]

Finance : [email protected]