Real Estate Professionals can benefit from the relationships they build on Facebook. Here are some tips to help you build a strategy that will make a positive impression.
1. Facebook for RealEstate Professionals How to build and maintain relationships in the social world 2. Why Facebook? 88% of home buyers searched for a new home online before they spoke to an agent. National Association of Realtors Over 50% of Facebook users are between the age of 25-55 Facebook users referred to businesses by friends were 2xs more likely to engage the business and 4xs more likely to use services.2012 Life Simplified 2 3. New Way to ConnectBefore Facebook2012 Life Simplified 3 4. Facebook = Relationships2012 Life Simplified 4 5. Business or Personal Page?2012 Life Simplified 5 6. Your Must Haves1. Complete Profile (About Page)2. Connect the Dots3. Commitment - time2012 Life Simplified 6 7. Communicate Be Relevant Be Authentic Be Consistent2012 Life Simplified 7 8. Mix Up PostsYou arent just your business so your posts shouldnt be all about your business. Mix it up. In To ro the to a fa nto. Just fin ough that tivated tree nt is agents astic group o hed speaking ould have th e oldest cul at f Who w ear Tree, th ell right behin d grab so Prudential! real estate tt P dw m N Endico ca is alive an 639! city be e lunch and ow, to fore he er i in Am ork! Born in 1 ading check to the w back. where I Another Magnificent home in the very prestigious Westwood Estates located in, the very much in demand town of, North Attleboro.2012 Life Simplified 8 9. Be Engaging2012 Life Simplified 9 10. What Should I Post?First Time Home Buyers RelocationTips on the process Community info/newsWhat to look for in a School info/newshouse? Local EventsFinding the right fitDownsizers Investment BuyersTips to clear clutter Real Estate statisticsTips on condo living Success storiesHow to fit into their new Tips on flipping a housespace2012 Life Simplified 10 11. Connect with People Connect on a personal level first. Dont forget the obvious. Its acceptable to send a Facebook invitation or introduce them to your Facebook page. Stay connected. Not just through posts, but personally by commenting on their posts, messages, etc.2012 Life Simplified 11 12. Dont ForgetEven if you decide not to use Facebook for your business, others can be checking you out.Remember Facebook is a public media, keep it professional.Your online presence (Facebook, LinkedIn, Twitter) is part of how you market yourself.2012 Life Simplified 12 13. Jen Vondenbrink firstname.lastname@example.org For more information check out: Facebook: http://www.facebook.com/Life.Simplified.Cafe Twitter: @JVSimplified LinkedIn: http://www.linkedin.com/company/life-simplified Website: http://yourlifesimplified.com Blog: http://yourlifesimplified.com/Life-Simplified/blog2012 Life Simplified 13