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Effectively Monetizing Traffic with Daily Deals Scott Ginsberg , Director, Publisher Development, Commission Junction (Moderator) Peter Hamilton , Partner/CMO, HasOffers (Twitter @PeterHamilton) Carolyn Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango) Rafael Zelik, Marketing Director/Partner, affiliaXe Ltd 06/22/22 1

Effectively Monetizing Traffic with Daily Deals

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Daily deals have exploded for affiliates over the last year. Learn from the advertiser perspective to the affiliate view to the stats and tracking surrounding daily deals.Experience level: Beginner, Intermediate, AdvancedTarget audience: Affiliates/Publishers, Merchants/AdvertisersNiche/vertical: Daily dealsScott Ginsberg, Director, Publisher Development, Commission Junction (Moderator)Peter Hamilton, Partner/CMO, HasOffers (Twitter @PeterHamilton)Carolyn Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango)Rafael Zelik, Marketing Director/Partner, affiliaXe Ltd

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Page 1: Effectively Monetizing Traffic with Daily Deals

Effectively Monetizing Traffic with Daily Deals

• Scott Ginsberg, Director, Publisher Development, Commission Junction (Moderator)

• Peter Hamilton, Partner/CMO, HasOffers (Twitter @PeterHamilton)

• Carolyn Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango)

• Rafael Zelik, Marketing Director/Partner, affiliaXe Ltd

04/11/23 1

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Peter HamiltonPartner and CMO at

HasOffers.comBlog: www.hasoffers.com/blog

Email: [email protected] on twitter @peterhamilton

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Groupon, Inc600 W. Chicago Ave.Suite 620Chicago, IL 60654

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AVAILABLE TOOLS

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Geo-Targeted WidgetBanner dynamically updates to reflect deal most relevant to the consumer based on their location

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AVAILABLE TOOLS

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Channel WidgetsBanner dynamically updates to reflect deals within various Groupon channels: Groupon Getaways, Grouponicus, etc.

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AVAILABLE TOOLS

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Channel Widgets

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AVAILABLE TOOLS

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APIRequest deals specific to your consumers based on location or email address

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AVAILABLE TOOLS

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API Sample Integration

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AVAILABLE TOOLS

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Affiliate Link Generator

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AVAILABLE TOOLS

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Dynamic BannersCreative dynamically updates to reflect significant national deals

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AVAILABLE TOOLS

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Mobile TrackingGroupon is capable of tracking mobile traffic driven to touch.groupon.com

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Rafael ZelikMarketing Director / Partner

Rafael plays the dominant role in Performance Marketing & Building Strategic Online Partnerships at affiliaXe Ltd. With an experience of more than 7 years in online marketing, Rafael has a strong background in Media Buying, PPC, Mobile Marketing & Affiliate Marketing. Rafael's extensive background is a key component in driving affiliaXe continued successes and maximizing ROI.

Rafael studied Government, Diplomacy & Strategy at the Interdisciplinary Center Herzliya, ISRAEL.Email Rafael at [email protected]

www.affiliaXe.com

affiliaXe Ltd | 9 Ehad Ha’am street | Shalom Tower, 19th Floor | Tel Aviv 61292, ISRAEL | Office: +972.3.5463113

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