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Customer Service Branding

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by Janeen L. McBath

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Page 1: Customer Service Branding
Page 2: Customer Service Branding

“Every contact we have with a customer influences whether or not they’ll come back. We have to be great every time or we’ll lose

them” – Kevin Stirz

Janeen L. McBath Lady J Enterprises,

LLC.

Customer Service Branding

Page 3: Customer Service Branding

4MINUTES

Page 4: Customer Service Branding

7 Tools of a Highly Successful Branding Team

TOOL #1The team becomes successful through the ________of becoming a _______________- ____________team member.

______________ become your (focused) target

Possessing proper _______________

- a welcoming smile- promptly responding to phone calls (within 24 hours)- time-sensitive information should not be emailed or texted, but face to face or by a simple phone call- a heart to serve at all timesa courteous and polite approach to business at all times

art

customer focused

Customers

mannerisms

Page 5: Customer Service Branding

7 Tools of a Highly Successful Branding Team

TOOL #2The customer creates our ____________ ______________

_______ is the applause we get for taking care of our customers How much do we _________ about what our customers ______________

Our _____________ to them increases the customers ____________and _____________and helps to keep us in ________________

“The Branding Rule”“If you don’t take __________ of your customers, ____________else

will”

bottom line

profit

care need

loyalty loyalty

commitment business

care somebody

Page 6: Customer Service Branding

7 Tools of a Highly Successful Branding Team

2

TOOL #3Customers become our ___________ and ____________ for an increased clientele base. Branding teams must constantly ____________how they treat their customers. Responding to emails in a timely manner Never leave them hanging in the air to discover their own answers ___________ branding reams have a ____________ of ___________and _________________ that can elevate the _______________ of everyone they encounter. ___________ your customers ___________________

“If you give to others you will be given a fair amount in return. It will be packaged down, shaken together and spilling over into

your lap. The way you treat others is the way you will be treated.” - Luke 6:38

advertisement voice

evaluate

Successful culture servicerespect Self-esteem

treat right

Page 7: Customer Service Branding

7 Tools of a Highly Successful Branding TeamTool #4

When the branding team is ___________ and ____________customer _______________is increased. Proper staff awareness challenges all to be part of a vision of the branding organization.

Everyone on the team has the potential to add incremental value.

This interaction provides exceptional feedback from customers.

Every branding team leader must lead by example in customer care

Farm Fresh store idea:“Keep the procedures before the employees at all

times”- Awareness

challenged trainedproductivity

Page 8: Customer Service Branding

7 Tools of a Highly Successful Branding Team

Tool #5

______________ to Your Customers

Get feedback from them

Listen to all critics, good and bad

Remember constructive criticism can be good

Listen

Page 9: Customer Service Branding

7 Tools of a Highly Successful Branding Team

Tool #6

What makes the branding team run like “Champs” before customers?C- Commitment, to be available and helpful to all

H- Hospitality, be hospitable- don’t let the bad day syndrome mess up your four minute impression. Remember, the customer didn’t do anything to you.A- Accuracy, have accurate knowledge of the vision of your branding organization. If you don’t know, ask someone.

M- Motivation, motivate others on the team unto good works. Avoid the “it’s all about me” attitude.

P- Participation, Participate in the overall vision of your branding organization. Come up with ideas & suggestions that will help make the mission successful

S- Speed and Service, customers want it excellent, but they also want it quick. Understand the age we live in and get rid of archaic ideologies.

Page 10: Customer Service Branding

7 Tools of a Highly Successful Branding Team

TOOL #7

All branding teams deal with _____________ daily.

Focus your ______________ on the object that brings the most __________to your Branding Organization.

All truly successful works are filled with _________ and ________________

The kind of love that transcends all ___________and ___________ for the sake of a _______________ customer service policy in any branding organization.

tension

energy success

love servanthood

toils tearshealthy

Page 11: Customer Service Branding

LETS BECUSTOMER SERVICEBRANDINGCHAMPS.