Corporate values' Evaluation

Corporate Values’ evaluationCommercial International Bank (CIB)PREPARED BY: WALID SAAFAN

SUPERVISORS: PROF.DR . RAAFAT YOUSSEF SHEHATA

OCT., 2015

Objective

oEvaluation of CIB’s values and how it will help the organization to grow and maximize performance

12/16/2015 VALUES' EVALUATION - CIB - W.SAAFAN OCT., 2015 2

Content

oCIB background

oCIB product portfolio

oFactsheet

oCore organization values

oEvaluation for those values


CIB background


HistoryEstablished in 1975 as a joint venture between the National Bank of Egypt (51%) and the Chase Manhattan Bank (49%) under the name "Chase National Bank of Egypt”.

in 1987, National Bank of Egypt (NBE) increased its shareholding to 99.9%, and the Bank changed its name to Commercial International Bank (Egypt) S.A.E.

In 2006, a Consortium led by Ripplewood Holdings acquired the NBE stake.

In July 2009, Actis invested US$ 244 million to acquire shares in CIB (50% of the stake).

Actis sold its remaining 6.5% to Subsidiaries wholly owned by Fairfax Financial Holdings Ltd (“Fairfax”) in May 2014.


Ownership

93.24%

6.76%

Free float Fairfax Financial Holdings Ltd


Product portfolio



Corporate Banking

Business Banking

Mid-Cap Banking

Debt Capital Markets

Consumer Banking

Wealth Management

Global Transactional Services (GTS)

Treasury and Capital Markets Services

Direct Investment

Investment Banking Services

Fact sheet



#1 Profitability achieving EGP 3.7 billion in net income

#1 Revenue among all Egyptian private sector banks with EGP 8.0 billion in total revenues

#1 Loan and deposit market share among all Egyptian private sector banks

#1 Net worth among all Egyptian private sector banks

#1 Market capitalization in the Egyptian banking sector

Source: Annual report 2014


5,697 employees serve some 697,936 active customers

125,000 Internet banking subscribers

The installation of water restrictors has reduced water consumption by 30%

The installation of LED lighting will reduce energy consumption by 35%

EGP 143.8 billion in total assets

Over 500 of Egypt’s largest corporations bank with CIB

Planting rooftop gardens and green walls is decreasing CO2 emissions

Double-sided printing has decreased paper consumption by 45%

Source: Annual report 2014


Top 30 banks excluding NBE, BMBubble size represent the total assets

VisionTo uphold CIB’s distinct reputation as a leading and trusted financial institution in Egypt, respected for its people, strong core values, performance and commitment to inclusive, responsible and sustainable growth.


MissionTo create outstanding stakeholder value by providing best in class financial solutions to individuals and enterprises that drive Egypt's economy. Through our innovative products, superior customer service, development of staff, and commitment to sustainability we will realize our ambitions and pave the landscape of banking in Egypt for years to come.


Core values


Integrity• Exemplify the highest standards of personal and

professional ethics in all aspects of our business.

• Be honest and open at all times.

• Stand up for one’s convictions as well as accept responsibility for one’s own mistakes.

• Comply fully with the letter and spirit of the laws, rules and practices that govern CIB’s business in Egypt and abroad.

• Say what we do and do what we say.


Client Focus• Our clients are at the center of our activities and

their satisfaction is our ultimate objective.

• Our success is dependent upon our ability to provide the best products and services to our clients; we are committed to helping our clients achieve their goals and be the best at what they do.


Innovation• Since our inception as the first joint venture bank

in Egypt, CIB has been a pioneer in the financial services industry. We believe innovation is a core competitive advantage and promote it accordingly.

• We strive to lead the Egyptian financial services industry to a higher level of performance in serving the millions of Egyptians who remain under-served or un-banked.


Hard Work• Discipline and perseverance govern our actions so

as to achieve outstanding results for our clients and outstanding returns for our stakeholders.

• Seeking service excellence guides our commitment to our clients.

• We work with our clients to reach their current goals while anticipating and planning for their future objectives.


Teamwork• We collaborate, listen and share information

openly within CIB and with our partners, clients and shareholders.Each one of us consistently represents CIB’s total corporate image.

• There is only one CIB in the eyes of our clients.

• We value and respect one another’s cultural backgrounds and unique perspectives.


Respect to the Individual• We respect the individual whether an employee, a

client, a shareholder or a member of the communities in which we live and operate.

• We treat one another with dignity and respect and take time to answer questions and respond to concerns.

• We firmly believe each individual must feel free to make suggestions and offer constructive criticism.

• CIB is a meritocracy, where all employees have equal opportunity for development and advancement based only on their merits.


Mannerism• CIB focuses on business etiquette with our clients

and has strict policies governing mannerism.

• Peculiarity of manner in behavior, speech, actions, dress code, etc.


Evaluation


Value typesTERMINAL

Client Focus

Hard Work

Mannerism

Respect to the Individual

INSTRUMENTAL

Integrity

Teamwork

Innovation


CommentsThere is a good balance between terminal and instrumental values

Terminal values reflect corporate mission and vision.

Instrumental values stands for attaining these ends.


Top 10 values

Strong Work Ethic Self – Motivated

Dependability and Responsibility Motivated to Grow & Learn

Possessing a Positive Attitude Strong Self – Confidence

Adaptability Professionalism

Honesty and Integrity Loyalty


Effectiveness of values1. Viability

2. Balance

3. Alignment

4. Authenticity


Effectiveness of valuesViability- Value content

Interest in employee, customers, and ownership improve revenue. Kotter & Heskett (1992)

Lack of honesties' that is among the first of admired leasers, this has a negative impact employee care about vision. Kouzed & Posner (1995)


Effectiveness of valuesViability- Value functions

Growth values (G)

• Client Focus• Innovation• Hard Work• Teamwork

Stabilizing values (S) • Respect to the Individual

Defensive values (D)• Integrity• Mannerism



Growth Stabilizing Defensive

Growth values dominating and lead to a more mature and healthy place. Maslow (1968)

Effectiveness of valuesBalance- Balanced value representation

Mastery (personal competence) IntegrityInnovationHard WorkMannerism

Sense of contribution (social competence) Respect to the IndividualClient Focus

Self-respect (personal character)

Acceptance (social character) Teamwork


The lack of stated values in the area of personal character can lead to questionable business practice and customer complaints. Hultman, 2002

Effectiveness of values AuthenticityThe values are expressed clearly to all concerned stakeholders.


References Organization development journal, ‘Evaluating organizational values’ Ken Hultman, 2005.

CIB financial statement 2014

CBE and banks’ web sites


Walid Saafan

Oct., 2015
