[CN] trendwatching.com's NEWISM

  • View
    1.006

  • Download
    1

Embed Size (px)

DESCRIPTION

“新”这一概念从来没有像现在这样炙手可热。对于那些在EXPECTATION ECONOMY(期望经济)中成长起来的、总是要求最好的消费者而言,“新”已成为一个积极的概念。更好的新产品和新服务不断在世界各地涌现出来。人们可以在风险极低的情况下轻松地尝试新产品(特别是通过网络)。就消费者的社会地位而言:新意味着有趣、酷、更丰富的体验以及第一次……新意味着“新”!;-) 对于品牌而言,是时候开始行动以满足消费者对于NEWISM的热情了。

Text of [CN] trendwatching.com's NEWISM

  • 1. 20127Trend Briefing:newism trendwatching.com/cn/trends/newism

2. EXPECTATION ECONOMY 1. CREATIVE > 2. FSTR DESTRUCTION ;-) 3. EXPERIENCE 4. STATUS NEWISM CRAMMINGSTREAM NEWISM 5. TRYSUMERS6. TO HAVE IS TO (H)OLDwww.trendwatching.com/cn/trends/NEWISM 2 3. 1. CREATIVE > DESTRUCTION B2C* *Trend BriefingMADE BETTER IN CHINA Springwise 2010 2000140200 201112www.trendwatching.com/cn/trends/NEWISM3 4. 2. FSTR NEWISM Instagram1000Draw Something 63500NEWISM Draw Something ;-) Pebble37Kickstarter*1000 Taco Bell101 * Kickstarter www.trendwatching.com/cn/trends/NEWISM 4 5. 3. EXPERIENCE CRAMMING STATUS STORIES EXPERIENCE CRAMMING www.trendwatching.com/cn/trends/NEWISM 5 6. 4. STATUS STREAM 1 SOCIAL-LITE ;-) 20124 Twitter tweet www.trendwatching.com/cn/trends/NEWISM 6 7. 5. TRYSUMERS LIFE: SUBSCRIBEDTRYVERTISING OWNER-LESS RECOMMERCE Premium ServiceTrend Briefing Premium Service 2012 Trend Report20122012112013 Trend Report2013Trend DatabaseIndustry Trend Reports201352012 Trend Report + 2013 Trend Reporttrendwatching.com/cn/premiumwww.trendwatching.com/cn/trends/NEWISM7 8. 6. TO HAVE IS TO (H)OLD OWNER-LESS RECOMMERCE www.trendwatching.com/cn/trends/NEWISM 8 9. NEWISM NEWISM ( Trend Briefing 6) www.trendwatching.com/cn/trends/NEWISM 9 10. NEWISM ;-) Trend Briefing Springwise NEWISMTrend Briefing;-) www.trendwatching.com/cn/trends/NEWISM 10 11. 2012813 2012817 Trend Briefing 2012821 2012824 2012829201296 2012910 20129132012917 2012924 2012927 2012102 2012105 trendwatching.com/seminars 12. nextTrend Briefing TREND BRIEFING Trend Briefing Trend Briefing20112002 20112012810 13 PREMIUM Trend Briefing Premium trendwatching.com2002 Trend Briefing16180ANDREA THORN www.trendwatching.comandrea@trendwatching.comPremium