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Dell PTDMIT Summit 2015

Close-up Look at Potential of Women

Entrepreneurs in Canada

Jennifer ‘JJ’ DavisExecutive Director, Global Communications, Dell

@JJDavisatDell@rutaaidis

Dr. Ruta AidisSenior Fellow, George Mason University

CEO, ACG Inc

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Scorecard Countries Studied

70% 76%world’s

female

population total GDP

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W O M E N H E L P W O M E N

WOMEN ON BOARDS

Increase women CEOs AND Increase women’s salaries

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W O M E N U N D E R S T A N D W O M E N

WOMEN ON VCs

3x more likely invest in companies with female CEOs

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W O M E N I N S P I R E W O M E N

“I realized I could have just as well been looking into the eyes of a Steve

Jobs or a Bill Gates”

- Professor Channing Robertson -

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Dell - Restricted - Confidential6

A 20% revenue increase in women-owned businesses

would add 2B CAD to the economy

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Dell - Restricted - Confidential7

16% Canadian SMEs were owned by women in 2011 – that is the same share as 2004

<3% women owned businesses break 1M

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the melting

MIDDLE

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Reluctant Non-

Entrepreneurs

Potential & PromisingEntrepreneurs

Die-hard & Privileged

Entrepreneurs

Source: shutterstock.com/gallery-364990p1.html?cr=00&pl=edit-00">meunierd</a> / <a href="http://www.shutterstock.com/editorial?cr=00&pl=edit-00">Shutterstock.com</a>

Continuum of female entrepreneurs

No silver bullet Policies

Breakthrough Initiatives Social and Business Norms

Business Environment

Leadership and Rights

Gendered Access

Pipeline for Entrepreneurship

Potential Entrepreneur

Leaders

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Canada’s

strengths

Initiatives to

support

working

families

Educated

and well-

connected

female

population

Favorable

policies for

start-ups

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The

challenges

Access

to capital

Women in

leadership

positions

Confidence gap

in having the

skills to start a

business

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G O V E R N M E N T A C T I O N S

SUPPLIER D IVERSITY

GOVT-FUNDED CAPITAL

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P R I V A T E S E C T O R A C T I O N S

DIVERSIFY

C-SUITE & BOARDS

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M E D I A A N D E N T R E P R E N E U R A C T I O N S

INCREASE V IS IB IL ITY

OF WOMEN LEADERS

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G L O B A L W O M E N E N T R E P R E N E U R S

L E A D E R S S C O R E C A R D

WWW.DELL.COM/E IR

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THANK YOU.

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