California State University

Maritime Academy

What is Driving Our Future?

External Forces in Play

• Geopolitical Shifts• Demographic Demands• Technology Acceleration• Environmental Concerns

Geopolitical Shifts

• Globalization• Global Supply Chains• Global Interdependence• Global Impacts• Market Opportunities• European Population• Asian Economic Growth• American Diplomacy• Commerce and Trade• Education• The American Pacific Century

The American Pacific Century

California Steaming• In 2011, California's total GDP was $1.95 T

• California's largest export markets in 2011 were Mexico ($26 B), Canada ($17.1B), China ($14.1 B), Japan ($13 B), and South Korea ($8.4 B).

• Top 10 countries importing California products: Mexico, Canada, China, Japan, South Korea, Hong Kong, Taiwan, Germany, Netherlands, United Kingdom– 8 of 10 cannot be reached by train or truck

Asian Trade Means American Jobs

Demographic Demands

Projected Employment Change 2010-20:Water Transportation Workers: 20%Transportation/Material Moving: 15%Total, All Occupations in US Economy 14%

Source: U.S. Bureau of Labor Statistics

Aging Maritime Workforce = Job Opportunities

Technology Acceleration

• Communications/Information Systems– Tracking– Electronic Navigation

• Shipping Volume– Port Configuration

• Unmanned Delivery Systems

Preparing for the “New” New Economy

Environmental Concerns

• The Tragedy of the Global Commons?• Emissions Control• Invasive Species/Ballast Water • Stewardship of the Oceans

Societal Expectation: Environmental Responsibility

What Are We Doing About It?

Global Awareness:Education for a Global Profession

70-80-90

Intellectual Learning

Professionally Ready: On Day One

• US Coast Guard Licensing• International Maritime Certification• International Safety Management (ISM) • Professional Designation in Logistics and

Supply Management (PLS)

Applied Technology

Cadet-Focused Research and Learning

• DOE Wind Energy Competition• Heads-Up Bridge Display• Hydro-kinetics• Office of Spill Prevention and Response (OSPR)

Developing the Green Marine Highway

Leadership Development

“The sea is huge and it is always changing. Its many moods and unending motion are unforgiving of human weakness and constantly place great stress on people and equipment”

Maritime is the 1st Responder

• Indonesian Tsunami Christmas 2004• Hurricane Katrina 2005• Pakistani Flooding 2006/7• Haiti Earthquake 2010• Japanese Earthquake/Tsunami 2011

What makes it all work?

The values learned at Cal Maritime

Teamwork…Trust…Reliability…and perhaps the most difficult but most important to learn…

Why Should You Care?

Opportunity and Promise

• We are already in The American Pacific Century.• We can market to 330 million people or 2.6 billion

people…which will grow our economy faster?• American maritime jobs will grow… shipboard,

ports, logistics, business, policy.• Global partners still need (and want) US maritime

leadership.• There is no transportation mode that is as

“green”…and we are getting greener.

Staying Relevant in “All Things Maritime”

• Mature Fields– Marine Insurance / Underwriting– Marine Safety & Security

• Growth Fields– Offshore Wind Energy– Offshore Aquaculture– Marine Spatial Planning– Maritime Environmental Sciences

• Pre-Development Fields– Deep Seabed Exploration– Wave Energy Extraction

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