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Bootstrapping "Organic" Growth Hacking hpG - From vision to No. 1 in the world in only 18 months

Bootstrapping "Organic" Growth Hacking

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Slides for my presentation at D.A.R.E. BizStart 2013: Bootstrapping "Organic" Growth Hacking, hpG - From vision to No. 1 in the world in only 18 months.

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Page 1: Bootstrapping "Organic" Growth Hacking

Bootstrapping "Organic" Growth HackinghpG - From vision to No. 1 in the world in only 18 months

Page 2: Bootstrapping "Organic" Growth Hacking

Pre-conception

Page 3: Bootstrapping "Organic" Growth Hacking

"I want to build and sell an even bigger

company, but with less investment in time

and money!"

Passion for Success!

Page 4: Bootstrapping "Organic" Growth Hacking

‣Why?

•www.geocities.com/neighborhood/street/username/

‣Why not?

•www.username.hpg.com.br

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Bull's-eye!

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September - 2000

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November - 2000

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January - 2001

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March - 2001

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May - 2001

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3rd largest Portal - June - 2001

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Success (3x bigger and 1/5 of the time)!!

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One of the world's most successful and admired companies

Apple

‣Did NOT invent the MP3 player

‣Did NOT invent the smartphone

‣Did NOT invent the tablet

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#EnrichingUserExperience

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#WordofMouth

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Successful Serial Entrepreneur,

Internet Visionary, Investor and

Mentor with a Passion for Success

Rodrigo Martinez

Co-Founder, CTO & Co-CEO

Co-Founder & Investor

Investor

RMgo.to/Facebook - RMgo.to/LinkedIn - RMgo.to/Twitter

Investor