Content

FIFTY SHADESOFContent

Mic Adam (@micadam)

Vanguard Leadership

for

Share an infographic

2

Share a funny picture

3

Share an article

4

Create Thought Leader Post

5

Share a “How-to” Post

6

Share a video

7

Share your CSR project

8

Share something aboutan upcoming event

9

Share something aboutan event you attended

10

Share a story aboutour company being on TV

11

Share tips & tricks

12

Share a report

13

Share a brochure

14

Share a week review

15

Bust a myth

16

Share a post aboutpersonal development

17

Introduce a person

18

Share a presentation

19

Share a podcast

20

Announce a webinar

21

Announce your presence at an upcoming event

22

Share Insights

23

Ask a functional question

24

Ask a business question

25

Provide practical tips

26

Showcase your product

27

Post an opening

28

Share your annual report

29

Share career advice

30

Share your company culture

31

Share an event you are sponsoring

32

Share a music video

33

Share something from someone else

34

Introduce your employees

35

Unveil future product info

36

Share a milestone in yourcompany’s history

37

Share a customer testimonial

38

Share a new and exciting product announcement

39

Sell tickets for your event (early bird)

40

Share a statistic

41

Share breaking news

42

Share new functionality in yourproduct

43

Share an app

44

Show how you contributeto create better business culture

45

Share new partnerships

46

Share a quote

47

Feature an employee’s experienceat your company

48

Showcase your other social media channels

49

Faeture your contribution to a cause

50

Celebrate your awards

51

Overview of companies

GE

B2B Social Selling

Entrepreneur Media

SAP

BNP Parisbas

Google

ING Luxemburg

Electrabel/GDF

Vinçotte

TED

Microsoft

LinkedIn

Pulse

Yammer

Social Media Examiner

Cisco

NSMA

EMC

Slideshare

BackBone

Oracle

FalconSocial

Hearsay Social

HP

Belfius

PWC

KBC

Montague

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