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12 Tips to Elevate Your Event GameRachel Gross
#ELEVATENYC
12 Tips to Elevate!
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Start with Why
#ELEVATENYC @racheljgross
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Sell Your Ideas
#ELEVATENYC @racheljgross
1. Own the Info2. Don’t Piece Meal3. Show the Details4. Package Beautifully5. Know Your Audience
Digital NewfrontEvent Proposal
May 1, 2013
Agenda
Agenda
Production
Option 1: LED Wall Pros: • Clear and sharp image• Modern & Impressive
Technology• Works well with space• Maximizes seating for guests
Cons:• More expensive option
Option 2: Plasma TreePros: Less expensive option
Cons:
Reduces space for seating guestsSmaller display for contentNot modern technology
Branding & Decor
Branding & Décor PricingREGISTRATION- Registration/Check In Table: $200STAGING & SET- AV Storage Are Covering: $1,200- AV Tech Table Covering:
- Opt 1: Plexi Surround: $1,000- Opt 2: Custom Drape: $350
- Display Frame: - Opt 1: LED Video Wall Surround: $6,300- Opt 2: Plasma Wall Backdrop: $12,000
- Staging: $2,100- Device Bar: $2,400PRINT- Stair Case Banister Decals: $3,000- Acetate Menu & Branding on Plates: $900 (Rented China: $2,300) FLORALS- Stage Left & Right: $1700- Budvase Centerpieces: $630- Bar Counter: $800
*Production & Labor fees apply and are dependent on end needs (estimated $7000)
iPad BarPrice: $2400Note: Suggestion to add a “Device Bar” to existing countertop. Here, we would display digital collateral, video reels, uVideos, univision.com and more, similar to our display at CES this year.
Staircase BanisterPrice: $3000
Menu Cards + ChinaPrice: $2450Note: Option to display QR code directing guests to Newfront Digital Hub and Landing Page
univisionnewfront.com
Staff UniformPrice: $0 (Events Inventory)
FloralsPrice: Various
Table Budvase CenterpiecesPrice: $630
Stage FloralsPrice: $1700
Experiences & Gifting
Departure Experience – Churro CartPrice: $6000 for 2 carts$4500 for 1 cart
Notebook & PenPrice: Notepad - $7.00 each // Pen - $23.50 each (fulfillment of content included)Note: Suggestion to do an insert card on with the agenda and/or
QR code to Newfront Digital Hub
Budget
Budget
Thank you!
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Connect the Dots
#ELEVATENYC @racheljgross
Event Marketing
Partners & Clients
PRSocial Media
Community / Industry
SponsorshipsContent
BrandStrategy & Execution
Our Audience
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Foster Team
#ELEVATENYC @racheljgross
1. Share Values & Practices2. Mix it Up3. Team Up Opposites4. Lead Responsibility5. Feedback6. Skin In the Game7. Work for It8. Recognition9. Quest for the Best10. Celebrate
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Make Powerful Partnerships
#ELEVATENYC @racheljgross
1. Build an Army2. Treat like a member of the Family
3. Information is Power4. Push for Excellence5. Acknowledge
1. Empower
2. Mix of Suppliers
3. Rekindle, Stretch, Explore
4. Prep Critical / Pre-Calls
5. Next Steps
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Tell a Story
#ELEVATENYC @racheljgross
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Prepare a Plan D
#ELEVATENYC @racheljgross
1. Contingency Planning2. Scenario Training3. Insure4. Communication Plan5. Reinforcements
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Enroll Stakeholders
#ELEVATENYC @racheljgross
Welcome to Vegas!CES Bootcamp
January 2013
Overview: Top Things to Look for at CES
The Show2500 exhibitors with over 300 launching new products at CES
110,000 attendees from 140 countries
Hot ProductsAndroid-packing Polaroid with Interchangeable lensSamsung Display’s bendable screensHuawei’s Ascend W1 and D2 phonesUltra HD Samsung TVZTE Grand 5 PhoneRed Ridge Tablet from IntelAutomotive electronics
Keynotes1/8, 8:30 am – Kazuhiro Tsuga, President, Panasonic s1/9, 9 am – Dr. Stephen Woo, President, Device Solutions, Samsung
Digital Hollywood1/8 at 12:00 PM - North Hall / N258“Video Anytime Anywhere: Video Across Platforms” – Renee Plato, panelist
Variety’s Entertainment Summit1/10 at 3:15 PM – North Hall / N2626“The Future of Television: TV & Technology” – Tonia O’Connor, panelist
Partner Program: Hispanic Agency Event
Hispanic Agency ProgramNAME: AGENCY: Joe Zubizarreta Zubi AdvertisingIvan Calle Zubi Advertising Dolores Kunda LapizIngrid Otero-Smart Casanova Pendrill Alex Lopez-Negrete Lopez Negrete Communications Tony Dieste Dieste Roberto Orci AcentoManny Vidal Vidal Partnerships Monica Gadsby SMV Group Leo Olper d exposito & partners
JAN 8:7:00 PM-10:00 PM – Welcome Dinner at the Mandarin Oriental private Chef Table
JAN 9:8:30 AM–10:30 AM – Breakfast Presentation at the Mandarin Oriental
11:00 AM-12:30 PM – CES Show Floor Tour
On-the-Ground Presence
SUV Car Service• (3) Escalades available for transportation on a first-come/first-
served basis• Only Univision hosts should have access to dispatch number• Call 30 minutes minutes prior to pick up time, if possible• Same-day booking only • One car per booking• No back to back / wait and return or airport transfers• No extending car schedule due to overtime charges
• SCHEDULE• Jan 7 – 3 PM to 9 PM• Jan 8 – 9 AM to 1 AM • Jan 9 – 9 AM to 1 AM• Jan 10 – 7 AM to 7 PM• Jan 11 – 7 AM to 7 PM*Busiest times are likely to be 6 PM to 1 AM on 1/8 and 1/9
Hot Line to Book: 702-740-3428
Client Hospitality SuiteMANDARIN ORIENTAL SUITE•Relaxed meeting space on site with food, drinks, devices displaying Univision content, chargers and more!
•Open from 8:00 am – 6:00 pm on 1/8 -1/9
•Breakfast & Lunch Served
• Meeting space with 12 conference style seating for 12 people, MAC laptop and plasma screen
•Branded premiums available: notebooks, pens, candy, etc
•To book meetings in the suite, please access the CES outlook calendar or contact Graciella Longoria onsite at c: (646) 275-4693 or e: [email protected]
Suite #2204
(INSERT VIDEO
Cocktail Party
• Wednesday, Jan 9, 6 – 9 PM at China Poblano / Cosmopolitan
• Casual and Fun Networking Environment
• Passed & Stationed Hors d’oeuvres and Hosted Bar• Live Entertainment• Encourage your clients to come by
for a drink before their dinner plans
• Please send any new RSVPs to [email protected]
Your Role
What’s Expected From You
• Invite people to Wednesday’s China Pablano event• Visit the suite & bring your clients• Have lots of meetings… and help us capture leads!• Send leads to: [email protected]
• We’re representing Univision – be a team & have fun!
• Wear the brand with your Univision host pin!
• Be a reporter! Tweet the story of CES as you see it on the ground.
• Add #LatinoCES to your tweets• Take pictures, tweet panels, get involved• Retweet @Hispanic411
Get Social!
Contacts
Internal Contact List
Events TeamPauli RamirezPhone: 917 207 4763Email: [email protected]
Rachel GrossPhone: 646 884 1960 Email: [email protected]
Sam NewmanPhone: 646 263 3776Email: [email protected]
UVideos TeamEJ AtamianPhone: 917 816-5277Email:
Scott LevinePhone: (917) 621-7904Email:
Booking the SuiteGraciella LongoriaPhone: 646 275-4693Email:
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Integrate Social
#ELEVATENYC @racheljgross
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Show Gratitude
#ELEVATENYC @racheljgross
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Ask for Feedback
#ELEVATENYC @racheljgross
1. Set Objectives2. Design Your Questions
3. Be Neutral4. Analyze5. Feedback is a Gift
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Develop Your Personal Brand
#ELEVATENYC @racheljgross
1. Know Your Specialty2. Know Your Weaknesses3. Integrity Always4. Coach & Be Coached5. Contribute to Our Profession
6. Be Indispensable
