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10 Reasons Why Content Marketers Need SLIDESHARE Todd Wheatland Author, The Marketer’s Guide To SlideShare

10 Reasons Why Content Marketers Need SlideShare

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SlideShare receives over 60 million visits and 120 million page views—every month. It’s one of the top 150 sites on the Internet. That’s even more impressive because it’s not really a consumer site at all. In fact, the six most-used tags on SlideShare are business, market, trends, research, social media, and statistics. If you’ve been struggling with how to talk business on Facebook, SlideShare might sound too good to be true. But this is a social platform where business sits at the center of visitors’ intentions—not just as a gimmick to get people to “like” it. And whether you’re a novice or already active, The Marketer’s Guide to SlideShare will help make you an expert—and grow your business. Impact & Opportunity: The Time to Master SlideShare is Now!

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Page 1: 10 Reasons Why Content Marketers Need SlideShare

10 Reasons Why Content Marketers Need

SlideShaReTodd WheatlandAuthor, The Marketer’s Guide To SlideShare

Page 2: 10 Reasons Why Content Marketers Need SlideShare

SlideShare gets over 60 MILLION unique visits every month. Your website does not. Page 11

SlideShare targets buyers and influencers who might like to buy your product. Page 13

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Todd Wheatland

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If you’re trying to sell anything to anyone, SlideShare will help you grow business. Page 11

Frost and Sullivan state SlideShare gives them thousands of qualified business leads a year and a 50x ROI. Page 12

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You can link your SlideShare profile in the websites section of your LinkedIn profile. By the way, the SlideShare app is the most popular third-party application used on LinkedIn! Page 182

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SlideShare is the most feature-rich social network business profile out there. You can:• Add audio narration• Load “tall” documents (reports) and images (infographics)• Upload HD video• Run live streaming video presentations• Embed a real-time feed of your company blogs, and more! Page 13

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SlideShare delivers MEASUREMENT based on real business impact activity. You’ll be blown away by how many different ways you can generate and report on business leads…real people, reading your content, ASKING to be connected. Page 15

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SlideShare lets you target your content to specific personas and buying stages. Page 13

You could even do this with multiple free accounts to meet your varying buyer personas. Page 30

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SlideShare has high-value SEO and will get your content in front of a large audience. Page 14

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You can target and connect with potential influencers in your industry, increasing your visibility and credibility within the influencers’ own networks. Page 14

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SlideShare users are SEARCHING for the kind of relevant, business-related content YOU can provide. Page 16

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The word is out about SlideShare – if you don’t take advantage of this huge opportunity now, your competitors will beat you to the punch.

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About Todd WheatlandTodd Wheatland is VP, Thought Leadership & Marketing, at Fortune 500® workforce solutions company Kelly Services, and is a recognized authority on content,

B2B, and social marketing. In The Marketer’s Guide to SlideShare, Todd shares the techniques used by the most successful marketers to build brands and business on the platform for content marketing.

Ready to get started or learn more cool ways to use SlideShare? Purchase your copy of The Marketer’s Guide to SlideShare by Todd Wheatland today!

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Want to learn more? Check out these great Content Marketing Institute titles.

There’s never been a SlideShare guidebook for business use—until

now.Click here for more

information.

Optimize your website to maximize

conversions.Click here for more

information.

Learn how to put content marketing to

work for you.Click here for more

information.

Learn about a process that any professional

services firm can follow to differentiate itself in the digital age.Click here for more

information.

Discover how to partner with others to create content that

gets results.Click here for more

information.

Everything you need to know to launch and

run a successful online community.

Click here for more information.

Have You Written Your Book Yet? Let Content Marketing Institute Publish It!

Visit www.contentmarketinginstitute.com/education/books

Contact [email protected] or call 1-888-554-2014 today!

Find a FREE SAMPLE of Todd’s book here!