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10 Clever Ways to Boost Ecommerce Store Sales So, you are going to setup your own ecommerce store? Yes, of course you do, as many ecommerce platforms like Shopify nowadays make it easy for everyone to create ecommerce store with ease. Online shopping is not only increasing, but it is turning into every consumers preferred method of spending, as 71% of shoppers believe they will get a superior deal online, than they will in stores. If you have decided to defeat through the eCommerce waters, keep on a reading! To make money online, there is no other better and easy way than creating ecommerce store. But wait, just creating a store is not worth if it’s not generating enough sales. You have to do a lot of efforts to make your store goes to a number of people that eventually helps in increasing your traffic as well as boost sales. Today, in this post, I am going to discuss ten great ways that help you generate sales for your ecommerce store. 1) Paid Traffic If done properly, Paid Traffic is one of the great way to generate ecommerce sales. It’s quite expensive and many people spend a lot in it but not get satisfactory result. You thought if this doesn’t provide good returns, then why I am suggesting it to you? But, as I already told you that if you do it properly, it will definitely take your business to the new heights of success. The people or businesses those who was failed in Paid traffic be likely to make common newbie mistakes that leads in no success. So, here I am discussing some things that you need to protect your ecommerce business and get success with Paid Traffic.

10 clever ways to boost ecommerce store sales

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Page 1: 10 clever ways to boost ecommerce store sales

10 Clever Ways to Boost Ecommerce Store Sales

So, you are going to setup your own ecommerce store? Yes, of course you do, as many

ecommerce platforms like Shopify nowadays make it easy for everyone to create ecommerce

store with ease.

Online shopping is not only increasing, but it is turning into every consumers preferred method

of spending, as 71% of shoppers believe they will get a superior deal online, than they will in

stores. If you have decided to defeat through the eCommerce waters, keep on a reading!

To make money online, there is no other better and easy way than creating ecommerce store.

But wait, just creating a store is not worth if it’s not generating enough sales. You have to do a

lot of efforts to make your store goes to a number of people that eventually helps in increasing

your traffic as well as boost sales.

Today, in this post, I am going to discuss ten great ways that help you generate sales for your

ecommerce store.

1) Paid Traffic

If done properly, Paid Traffic is one of the great way to generate ecommerce sales. It’s quite

expensive and many people spend a lot in it but not get satisfactory result.

You thought if this doesn’t provide good returns, then why I am suggesting it to you? But, as I

already told you that if you do it properly, it will definitely take your business to the new heights

of success.

The people or businesses those who was failed in Paid traffic be likely to make common newbie

mistakes that leads in no success. So, here I am discussing some things that you need to protect

your ecommerce business and get success with Paid Traffic.

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The most common mistake people make when they start paid traffic is that they spend a lot of

money in first time as they thought spending big money brings big result. But, this is not true.

Firstly, spend small amount and see the results.

Dumping a lot of money in the campaign is something like ‘killing the goose that lays golden

eggs’. Start with not more than $50 because there is no any surety of the success of your Paid

traffic campaign.

If you invest lots of capital in first campaign and it will not work, then you get a huge loss. On the

other hand, if you spend less amount, you can again create another campaign.

Other than this, if you still wish to spend some good amount, then don’t invest all your money

on a single campaign. Create multiple campaigns and devote certain sum of capital in each and

every campaign. This help you keep track of the campaign that brings traffic, and also those which

doesn’t provide any result.

When you spot this difference, you can start spending on the campaigns that give you positive

results.

With right campaign, you will know your right audience, which increase the chances of enhanced

ecommerce sales.

Another method to find out the right customer is to send surveys to them via email if you have

an email list of all customers. Add coupon code or some prize for the customers who will

complete those surveys. This way, customers will send you the survey and you will get to know

your right audience.

Make use of Social Media Platforms

Now, the next method to generate sales with Paid Traffic is use social media platforms- Facebook,

Twitter and Instagram.

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Each platform work in a different way, so let’s discuss each one and see how the platform help

in driving traffic as well as sales.

There is not enough information available for Twitter, so let’s start first with Twitter:

Here, I will going to discuss the process of creating Twitter ads.

1) Open the link – business.twitter.com and click on “Twitter ads” button.

When you click on this button, a new page comes in which you have to select your country and

permanent time zone to continue. After selecting click on “Permanently save these details”

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Next step is to select the objective of your campaign you wish to create. Select from the list and

continue.

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After this, you will be taken through the setup process for you ad. The process contains 4 steps –

Overview, Audience, Budget and Creatives.

(A) OVERVIEW

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In overview section, give a name to your campaign and select the time when you want to run the

campaign.

(B) Audience

In audience section, select the location that best represents your target customers.

When you select the country, for example you select “United States”, then twitter will show you

the estimated audience size of your selected location.

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Select the gender based on the products you are promoting in this campaign.

Select the language to ensure that ads are shown to people who understand the selected

language.

Now you need to select “devices and platforms”. If you are selecting mobile devices, then make

sure your website is responsive that run properly on all selected mobile devices.

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No need to select “Target new devices” at this moment.

Now, the next and most important option in Audience section is “Select Additional Audience

Features”

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Here are several options that help you target audience. Keywords option let you target the user

who use your selected keyword.

When you enter your keyword, you have the option to decide what twitter will do with the

keyword you selected.

For example, I want to sell “Leather wallet”. I can choose the keyword and also decide that I want

all variations or similar versions of it to be targeted with “Broad match, Any Order”.

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“Phrase Match” option facilitates you to target the phrases of your selected keyword.

With “Exact Match” option, the keyword you selected will be targeted exactly as it written.

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By using “Negative Match” keywords, you can do the same in reverse. Here you can eliminate

the keyword you selected.

You can see what would happen if you choose “Negative Phrase”

“Negative Exact” avoid the searches that have no other word than the keyword.

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After selecting the keyword with suitable option, Twitter will tell you the global daily volume of

Tweets containing each keyword.

“Add Followers” Option help you target the users of Twitter who have similar interests regarding

your selected keyword.

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“Add Interests” Option let you target the users who are interest in the category you add select

here.

“Add Tailored Audiences” help you target the list of all your current customers as well as

prospective buyers who have already visited you store.

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With “Add TV Targeting” Option, you can target the audience who are engaged with the TV

programs or advertisement in specific market.

You can target specific shows too with “Add Shows” option. For example, for my keyword

“Leather wallet” I will target television shows based on Men’s Fashion or Accessories.

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Add the networks as well as genres facilitate you to target the users based on network and

different kinds of genres.

Pick the genre from here:-

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“Add Behavior” Option help you target the audience based on their online as well as offline

behavior.

With “Event Targeting” Option, you can target your ad based on global or regional events.

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Other than this, you can also limit your targets by eliminating tailored audience and behaviors.

As I already told you, the better you sense your target audience, the better you take advantage

of these features.

(C) BUDGET

Set your daily budget or the total budget of the entire campaign. When you select the total

budget, you will see the estimated reach on right side.

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With this, you can see the potential of you market as it show ‘645K’ as estimated reach and ‘1M’

as targeted audience. This way you can easily get the users or audience that will convert.

(D) CREATIVES

In Creatives, you need to create a new tweet or you can also select a tweet from the existing

tweets.

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If you are creating or composing a new tweet, then make sure you add fresh and engaging

content in it that catch the attention of customers towards your tweet and ultimately on your

campaign.

Other than this, if you are using the tweet from the existing tweets, then make sure you add call-

to-actions in it, which will eventually help you boost brand awareness.

If you wish to make the most of the influence of your tweets, do add your website card. It will

facilitate you to add a bigger clickable image with your tweet.

Now, the last step is to make the payment and launch your Twitter ad. This way, you can make

use of Twitter ads to drive traffic and generate traffic.

Next social media platforms are FACEBOOK & INSTAGRAM. Let’s cover these 2 also-

Facebook and Instagram both are two different platforms, but as Facebook owns Instagram, you

will create the Instagram Ads inside the Facebook Ad manager.

Setup Lookalike Audience

Based on audiences that are similar to the ones you’re already targeting or serving, Facebook will

show your ads. This will be done because you create something known as a ‘Custom Audience.’

Facebook will then evaluate that Custom Audience and target other people on Facebook who

share similar behaviors. This diminishes the amount of time you have to spend adjusting targeting

settings, while also facilitate for your ads to be shown to the right audience.

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Facebook will need to investigate your website visitors or even just a list of clienteles you have

in your possession to create this audience.

If you wish to create “Lookalike Audience”, go to this link –

https://www.facebook.com/ads/manager/audiences/

When you reach to this page, you will see 3 kings of audience here- Custom Audience, Lookalike

Audience and Saved Audience.

For lookalike audience, first you need to create “Custom Audience”. Click on “Create a Custom

Audience” option first. After this, select your Source Audience.

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If you wish to make “Website Traffic” as your source audience, then you need to install Facebook

Pixel for this.

I have already covered in detail- “How Facebook Advertising Pixels Helps in Creating High

Converting Ad Campaigns?” So, let’s take a look and see how you create ad campaigns with

Facebook advertising pixels.

Other than this, if you want to use people on your email list, select the “Customer List” option

and continue. You can upload the list from you PC, copy paste it and also import the list of

customers from Mail Chimp.

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After uploading the list, now you can create “Lookalike Audience” by clicking on “Create

Lookalike Audience”

After clicking, choose the audience you have created as custom audience and country.

Keep the audience size near 1% for now, as this will make sure that the targeting is fairly tight.

2) Boost Trust within Your Funnel

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Improving trust within your funnel is another method you can use to boost your sales. It sounds

complicated, let see how we can make it happen.

When a user buy any product from your site, the process will be like this:-

View Product page Add product View Shopping Cart Go through Checkout Process

To enhance customer trust, you need to add advanced things to your product page. As if you

increase customer trust, it will eventually enhance your conversion rates.

Some of the things to add on product page with the intention of boosting trust are as follows:-

1) Quick & Handy Checklist

Many will be hesitant to buy from an ecommerce store they have never heard of. You have a

chance to establish trust from the beginning via your advertising. A well –designed ad can help

establish a great first impression.

But, here are a few quick and handy tips and things you may want to mention in your advertising:-

a) Mention total number of orders shipped.

b) Include customer service hours.

c) List the phone numbers.

d) Mention the number of customers served.

e) Use a solid domain name.

f) Include “trusted since xxx” (for e.g. “Trusted since 1990).

g) If you are a verified reseller of a brand, include this fact.

h) If you take PayPal as a payment method, do mention it.

i) If you have been quoted in a credible publication, show that quote.

j) If you are on Stella service, mention your ranking. In addition, also add a link to that rating.

2) Add Product Reviews

With this, you can provide a social proof of how good your products are to the customers. This is

important because 77% users check product reviews before buying any item.

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3) Imagery

Make use of only high quality ecommerce images.

4) About

A photo of your staff in your About us page can help. If you were previously a founder of another

company or worked for a well-known company, do mention it clearly.

5) Though Leader

Educate users on your products. Being a thought leader can be beneficial.

6) Live Chat

Live chat feature gives customer a feeling that you are a genuine seller and also help them to

clear their queries/concerns right away.

7) Trust Badges

Just about, 17% of users who abandon their carts have payment security concern. So it’s a very

god and beneficial option to add a trust badge on your site. Other than this, if you are a member

of Better Business Bureau, post your grade (badge) on your website.

8) Add Testimonials

Testimonials are probably one of the best forms of Social proof. If you properly make use of them,

they provide you website visitors with the comfort that they need before they click on the buy

button.

9) Contact

Make your contact info clear. You may even want to put it at the bottom of every page.

10) Policies

Return policy/ other policies easy to find.

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11) After They Put Items in Cart

Now they have put items in their cart. You have a visitor with intend to buy. They are so close to

becoming a customer, but how do you assure them through the checkout process and complete

the sale? Here are some tips:-

a) Mention the number of order shipped.

b) Get an SSL certification to make sure you have https.

c) List the phone numbers

d) Show a delivery date and not the shipping date.

e) Security badges like McAfee Secure, VeriSign etc.

f) Show where your shipping facility is. People may like to know from where their products

are coming.

3) Make your Checkout Process Easy

Third option to generate sales is to make your checkout process simple.

People usually find it irritating to sign-up, verify email address and mobile number and so many

other formalities for buying the product they need. So, always try to make your checkout

procedure simple and smooth.

1. Don’t need registration to shop

Your customers are here to buy, not fill out forms. Make sure that the registration is done during

the checkout process and not before — and definitely not before a visitor places products into

their cart. Sign-up forms are obstacles because they take time and efforts to fill in.

By moving these obstacles further down the line you enhance the chance of your visitors

becoming paying customers. This is because they have already spent time shopping so they are

less likely to stop now and waste that initial involvement. If that barrier is placed right at the

beginning however, they might just walk away. Think of it as holding the door to your store open

for your customers to come in.

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2. Inform customers if the product is available

Be clear about the accessibility of the products and notify your customers about the stock levels.

If an product is not available, don’t take your potential customer through several steps just for

them to discover that they can’t really buy it right away. Don’t just display stock levels on product

pages either, show them right on the search results page.

In addition to this, if a product is out of stock right but will be obtainable at a later date, offer a

pre-order option so those people who are not worried about getting it straight away can still

make the purchase.

3. Allow your customers to easily modify the order

Everybody makes mistakes. People put the wrong products into their shopping cart or change

their mind. Make certain you don’t discourage your prospective customers during the checkout

procedure by making things simple to modify.

If someone wish to delete one or more products from their shopping cart, don’t force them to

enter the zero amount; in its place, provide a “remove” or “cross icon” that will delete a product

from the cart and make sure order modification is easy and quick.

4. Provide users with real-time support

Since the checkout procedure needs user’s input, it is very likely to assume that many users might

face difficulties – caused by any misinterpretations or some particular interests or needs that

cannot be effortlessly defined by making use of the existing web-interface. In these

circumstances it may be essential to provide users with personal, professional assistance in place

of sending them to large assistance- or FAQ-pages that may not have the solution to user’s

problem. And, unquestionably, if users don’t get the support they need and have uncertainties

about the whole thing, they are very likely to cancel the checkout process.

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Therefore it is a good idea to add a telephone - or chat-assistance for the checkout process. Not

every company can afford it, but middle and larger companies may want to consider this option,

particularly if the checkout process is more involved.

5. Keep the ‘Back’ button fully functional

The back button is one of the most utilized buttons in a web browser, so you can be sure some

people are going to use it during the checkout process on your website. Some websites

deactivate the functionality of the Back button through error messages or automatic redirects,

which is sure to negatively affect the visitor’s experience.

Not only should the back button lead to the previous page without coming across any errors, you

should also save the user’s data so that it is displayed again if it’s a form. This facilitates people

to make adjustments and continue without having to re-fill the complete form. Yes, sometimes

it’s too late to go back, like after clicking that last ‘Complete order’ button, but by making sure

that all the other pages be in harmony with the Back button you can deliver a better user

experience to your customers by saving them time and frustration.

6. Provide photos, specifications and links for the products in the shopping cart

Your customers will need to review their shopping cart before clicking that final button that will

complete their order to make certain they have actually got what they came here for. Product

titles only are not the best method for helping your visitors to quickly scan over the shopping

cart, so make sure to add product specifications and images — e.g. size, color, hardback or

paperback.

Furthermore, you should link these products to their product pages just in case the customer

wants to verify that it is certainly the right product.

7. Provide a progress indicator

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Checking out is commonly a multi-step procedure. This means the customer will have to go

through a number of pages before the order is complete. To make this procedure functional, be

sure to add a progress indicator that says accurately at what stage of the checkout process the

customer is right now and how long there is left to go — i.e. list all the steps.

Knowing where you are in the structure of the website or process will provide your users a sense

of control, which is significant from a usability perspective. In addition, knowing what stages are

yet to come will remove any confusion — i.e. they will know when they get to the last step. This

will makes it simple to click through as you know you can still modify or cancel the order at any

of the stages before that.

8. Keep the checkout interface simple

The checkout process is different to the rest of the browsing experience on your site. During this

process your customers are not shopping — they are making the purchase. This means all the

browsing controls are terminated here and would only confuse your customers from the task at

hand. Remove these needless elements — e.g. top products, product categories, latest offers,

and so on — to keep the interface simple and user-friendly.

Provide a “return to shopping” in case the customer wants to go back and buy something else.

Over and above this, make sure all the buttons that point to the next step in the process are

prominent and large so they are not missed.

9. Don’t take the user out of the checkout process

It is very important that the checkout process is not interrupted, for example, but taking the

customer to a different page. Taking the user out of the procedure can cause two problems:

1) They might get confused about where they are and even lose the checkout page by closing the

window or tab.

2) They may get confused and fail to complete the procedure.

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To cure this, we truly need to discover a way to show all of the essential details on the checkout

pages themselves. If you need to provide some information or assistance that does not fit on the

current page, make use of floating windows or, as a last resort, a pop-up window to display this.

This facilitates you to present new material to the user without taking them out of the checkout

process.

10. Inform the users about delivery times

Shopping online has one big hindrance to shopping in your standard ‘brick and mortar’ store: you

have to wait to get your stuff. To address this be sure to tell your customers when they can expect

to receive their products.

This is vital for a couple of reasons. First of all, your customers may need to make sure there is

somebody at home to receive the delivery; and furthermore, you will set an anticipation so they

would not need to keep guessing. Make sure these dates are shown as early as possible,

preferably on the product pages themselves, so that your potential customers can judge whether

or not they will get the product fast enough for their requirements.

11. Tell the customers what happens next

Okay, your customers have successfully placed the order on your webstore and clicked that last

button — so what happens next? Confirm the order with a “Thank you” note. This is just being

good-mannered and your customers are sure to appreciate the kind words.

As well, make sure to tell your customers what will happen next — i.e. a message informing them

that they will receive a confirmation email when the products are shipped. This will clear up any

doubts and uncertainties about their order and set the right expectations.

12. Send out a confirmation email

Your customer may have checked out and placed their order, but the procedure is not yet

complete. Send out a confirmation email with the information of their order and a delivery

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estimate. The order details will be helpful as they will facilitate your customers to verify that they

have ordered the right things.

If there is any issue, they should be able to log back in and customize their order before it has

been shipped. Simple mistakes like choosing the wrong color or size will happen, so make the

shopping experience supportive and easy for your customers.

13. Eliminate Unnecessary Form Fields

Another method is to reduce the number of form fields that a new user have to fill before

purchasing a product.

For example: - If you want your customer add their residence address, then provide a button on

checkout page that facilitate them to use their address as their billing address.

If you will get success in making your checkout process easier, then surely you would gain a lot

of traffic on your ecommerce store. In addition to this, see your sales fly high in the sky.

4) Use Email Marketing

Email Marketing is another best way to grow your ecommerce store and generate traffic as well

as sales.

Email marketing works. Want some data? As per the recent surveys and research:

“ROI of Email Marketing is about 4300%”. So, it’s a very good option to get success in

short interval of time.

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80% of people say they receive marketing messages together with their personal emails

on a day-to-day basis.

70% of people make use of discounts or coupons they learn about from email.

60% of people say that receiving special offers is the top reason they subscribe to an email

list from a business.

Think about it. There are way too many tweets and Facebook posts for us to keep with, but people

still appreciate new messages sent to their personal emails. In addition to this, email gives you

the space to say things that just can’t fit into a social media post.

Be active about promoting your newsletters to get as many subscribers you can on a high-

converting channel.

There are two ways to do email marketing for your ecommerce store:-

a) Marketing an existing list of your customers

b) Create a new list of customers

As an ecommerce merchant, you do have a list of customers because when customer’s checkout

from your store, they enter all their details before paying the money for the product they

purchased. But, still if you don’t have the list, then make use of some paid traffic to create a list

of customers.

You can conduct a Giveaway for your customers. For example, create a giveaway like “Enter your

Email Address here and Get a Chance to Win Exciting Prizes”

These kinds of giveaway really attract customers and you will then create the list easily.

Now, you have the list of customers. Let me tell you how to make use of email list with the

intention of generating sales.

One Solution is “Cross-selling”

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“Cross-selling means selling a product to customer similar to the one, he already purchased from

your store.”

For example- If a customer buy a pair of shoes, you can cross-sell them a pair of slippers/flip-

flops.

Another way is “Up-Selling”

Upselling is quite difficult as in it you will sell customers a product of higher price, then the

product he already purchased from your store.

For example- If a customer purchased a hard disk from your store, you can up-sell them a printer.

You can do cross-selling with the help of email marketing, but upselling needs a real-time

interaction.

For, cross selling, you can email your customers some new products of your store related to the

products they already acquired.

I have mentioned, how to implement up-sells in the last point. So, for now, carry on with cross-

selling.

Email them to promote your seasonal sales of some special offers.

Other than this, a great way to always engage your customers is to mail them to wish-

Mother’s Day

Father’s Day

Valentine’s Day

Thanksgiving

Independence Day & so on…

In addition to this, there are also a tons of way to entice your customers via email marketing-

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Offer 24-hour or 48-hour exclusive sale

Run some contest to attract customers

Offer a special discount on the day dedicated to the industry that you are in

If you frequently do these kind of email marketing, you will come to know the best ways to

promote your products in front of your customers and force them to buy from your store.

5) Showcase the Benefits of your Product

With the aim of boosting ecommerce store sales, another way you can do is to showcase the

benefits of your products.

Showcasing product benefits rather than the features help you attract more customers as the

customers buy products which provide more benefits other than features.

To show the product benefits, there are multiple ways you can do-

Take Better Pictures of your product. This is somehow tricky for the people who are not so

good in photography. Here are some tips to take good photographs of your products.

a) Good Background – Yes, good background makes your product looks more effective. In

most cases, try to use white background to make product look clear and elegant. See the

below product image.

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b) Right Kind of Lighting - Don't underestimate the significance of lighting. Natural light can

be the best choice for some products. It’s soft and conveys color in a way that artificial

lighting doesn’t. For some products, particularly those with piles of detail, manipulating

light sources may be a better option. If you are selling small products, like jewelry or

something similar, this is a perfect solution for you! It will give you control over shadows

and crispness in the final image.

Here is the graphic, you can see to understand the concept of lighting-

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c) Colors & Styles - People find it difficult to visualize what something will look like in a

different color or style. You should be showing examples of each option accessible. If you

have four colors and five different styles available, show the product in each option.

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Make people click on an image and will see multiple angles. Hover mouse over an image

and get a more thorough look of the product.

d) Attention to Detail - Being able to see the product in detail and up close is very

imperative. Beyond simply wanting to get a clear idea of what you're selling, people also

want to see that you have nothing to hide. It is important to show high-res images to

highlight your products are made properly and of good quality.

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Taking the time to have remarkable and high-quality product pictures on your ecommerce store

can have a big payoff. Good pictures answer questions and lead to more traffic and more sales.

6) Implement Up-Sells

Last but not the least, the way to enhance ecommerce store sales is by implementing up-selling.

Up-selling, in truth, will not going to boost sales, but it will definitely help you enhance the

average order value.

This is because, you can only apply or implement up-selling on a few customers, who already

purchased products of high price from your ecommerce store.

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Targeting customers, who buy small products will truly not going to work.

If you are the owner of Shopify store, then you can use the up-sell app to get the job done. Below

image shows the cross-selling, but you can use the app for up-selling as well.

Implementing up-sells tools in your ecommerce store is quite technical. So, if you don’t have

much technical knowledge, then you can hire experts of ecommerce to do the work for you.

Other way to do up-sell is to offer Bundle sales. Bundle sales are when two or more products that

complement each other can be added to the cart from the product page or checkout.

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Product bundles are frequently sold at a discount with the aim of raising the apparent value of

purchasing multiple products at once.

Featuring product bundles can also be used as a traffic acquisition tactic or lead magnet, setting

the stage for email marketing, retargeting campaigns & other customer on-boarding campaigns.

A study of Predictive Intent’s eCommerce customer base, has shown that displaying slightly

higher priced options than those in your visitor’s immediate view drives an average of over 4%

of sales, 20x more than the standard “recommended products” option found on most

eCommerce sites.

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If you want to get the most out of upsells and cross sells, you may even need to introduce some

new offerings that can be sold for a higher price.

7) A/B Testing

Without any doubt, every aspect of your website could be tested for enhancement, which include

headlines, images, product descriptions, and even the overall design and interface. Even if you

think you are already doing well with your existing website insurance, there is always a room for

improvement.

Before you start changing everything on your website to see what sticks, stop and create a battle

plan. If you change everything at once, you won’t know what’s effective and what’s not. Plan two

weeks for each change so you can gather enough data to make a decision. Then start with one

component at a time. You could test something every two weeks and still find room for

improvement years down the road.

8) Social Media

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Speaking of social media, are you sure you are making use of it to the best of your ability? What

if you could keep an eye on what people are saying about your company and your products on

all your social media outlets? With social inbox, you can. You’ll receive a notice any time you’re

mentioned, which then gives you the opportunity to follow up.

Utilize this feature to provide stellar customer service when shoppers have a complaint or just

answer questions when visitors ask. If you truly wish to have some fun, react to even the most

outrageous of indications with your own special brand of humor. Your customers will love you.

9) Heat Mapping

What if you could keep up to date with the parts of your website where shoppers hung out for a

while? Would that assist you in providing better information for the next time they stopped by?

With heat mapping, you can keep an eye on the sections of your website that visitors really

cherish. Scrolling and clicking information come together to provide you a full picture of what

your buyers really want to see.

You can also keep track of your customers that from where they came from and how long they

hang around. In other words, if you take advantage of your social media for marketing and

promotion, you can come across how many clicked on your offer and how long they remained

on your website. This will truly help you decide which social media outlets you should focus on.

10) Exit Light Boxes for Lead Generation

According to the actual fact, 99% of visitors who came to your ecommerce web store for the first

time have no aim of making a purchase. You can agree to take this statistic and hope to get them

the next time they stop by, or you can do something about it.

An exit light box with one last offer can be added to your website for last-minute lead generation.

Some websites generate a pop-up the moment a customer enters the website. The exit light box

as an alternative pops up just before customers bounce. By providing the opportunity of later

savings, you might just influence those visitors to provide you contact information so they can

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stay on top of things. If they are fascinated enough to stop by the first time, prospective discounts

could bring them back and finish the job.

As you can see, these tools go a lot further than just offering products and accepting payments.

If you are ready to step things up a bit, consider any of the tools listed above.

Conclusion

If you have your ecommerce store, or planning to have one in near future, then obviously look

for the ways to enhance your store traffic and sales.

Hopefully, after reading this blog, you will get an idea of how to generate traffic and sales for

your ecommerce store. This blog will truly help you to increase your knowledge of how to boost sales

for your ecommerce store

Whether paid traffic, cross-sells, up-sells or email marketing, implement these tactics in your

business and you will surely get to see the augmented traffic and sales on your store in small

time.