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Media: Pan IndiaDistribution date: 28th Oct, 2016
Hyundai Motor India showcases the Design Expressions of The All New Tucson The way of Tucson: A history of Continual Reinvention Inspired by ‘Fluidic Sculpture 2.0’ design philosophy In line with the Modern Premium Brand Direction
New Delhi, Oct 28, 2016: Hyundai Motor India Ltd., the country’s leading premium car manufacturer and the largest passenger car exporter today unveiled the design expressions of upcoming new Global SUV – All New Tucson.
Tucson is a native American name which portrays an image of a ‘Strong Sun’ lending a premium character with performance to the Brand. Tucson is the 1st SUV created with Hyundai Motor’s new development philosophy of ‘Innovation of Fundamentals’ showcasing Safety, Performance, Ride & Handling, Durability and Low NVH through continuous innovations which are customer centric.
The designers of the Tucson strived to create a SUV ahead of its trend with distinctive and stylish looks which is both innovative and futuristic. The 3rd Generation All New Tucson continues the strong tradition of Hyundai Motor’s commitment towards the transformation of automotive industry worldwide.
Based on Hyundai’s next generation and evolved Fluidic Sculpture 2.0 (FS2.0) Design Philosophy the Tucson is designed to convey ‘Style and Dynamism’. Design expresses Hyundai’s progressive spirit and passion. The All-New Tucson has a distinctive and athletic presence achieved through refined, flowing surfaces, bold proportions and sharp lines. The exterior of the Tucson reflects the ‘Dynamic and Strong’ SUV character complemented by ‘Premium and Refined’ interiors.
Hyundai aims to set new standard of design with The All New Tucson in the Premium SUV segment. The 3rd Generation All New Tucson is ready to embark on its new journey with scheduled launch in November, 2016 to make history and boost Hyundai Motor’s leadership in the Growing Global SUV market.
About HMIL
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It currently has ten car models across segments – Eon, i10, Grand i10, Elite i20, Active i20, Xcent, Verna, Creta, Elantra and Santa Fe. HMIL’s fully integrated state-of-the-art manufacturing plant near Chennai boasts advanced production, quality and testing capabilities.
HMIL forms a critical part of HMC’s global export hub. It currently exports to around 92 countries across Africa, Middle East, Latin America, Australia and the Asia Pacific. HMIL has been India’s number one exporter for the last 10 years consecutively. To support its growth and expansion plans, HMIL currently has 465 dealers and more than 1,159 service points across India. In its commitment to provide customers with cutting-edge global technology, Hyundai has a modern multi-million dollar R&D facility in Hyderabad. The R&D center endeavours to be a center of excellence in automobile engineering.
Hyundai Motor India Limited 2nd, 5th and 6th Floor, Baani B/D,Plot No. 5, Commercial Centre,Jasola, New Delhi, India
T +91 11 6602 2000 www.hyundai.com/in
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For further information contact:
Hyundai Motor India Ltd
Ravi Sharma (+91 9899290497) [email protected] Anand (+91 9810758141) [email protected]
H&K Strategies
Disha Anand (+ 91 9711538605) [email protected] Mudgal (+91 9891176640) [email protected]
Hyundai Motor India Limited 2nd, 5th and 6th Floor, Baani B/D,Plot No. 5, Commercial Centre,Jasola, New Delhi, India
T +91 11 6602 2000 www.hyundai.com/in
